672
Views
1
CrossRef citations to date
0
Altmetric
Other

People, partnerships, packaging, and programming: 4Ps to success: a portrait of Alastair Morrison

References

  • Beldona, S., Morrison, A. M., & O'Leary, J. (2005). Online shopping motivations and pleasure travel products: A correspondence analysis. Tourism Management, 26, 561–570.
  • Brey, E. T., So, S.-I., Kim, D.-Y., & Morrison, A. M. (2007). Web-based permission marketing: Segmentation for the lodging industry. Tourism Management, 28, 1408–1416.
  • Choi, S., Lehto, X. Y., & Morrison, A. M. (2007). Destination image representation on the web: Content analysis of Macau travel related websites. Tourism Management, 28, 118–129.
  • Cong, L., Wu, B., Morrison, A. M., Shu, H., & Wang, M. (2014). Analysis of wildlife tourism experiences with endangered species: An exploratory study of encounters with giant pandas in Chengdu, China. Tourism Management, 40, 300–310.
  • Frochot, I., & Morrison, A. (2000). Benefit segmentation: A review of its applications to travel and tourism research. Journal of Travel and Tourism Marketing, 9, 21–45.
  • Hsieh, S., O'Leary, J. T., & Morrison, A. M. (1992). Segmenting the international travel market by activity. Tourism Management, 13, 209–223.
  • Jang, S. C., Morrison, A. M., & O'Leary, J. T. (2002). Benefit segmentation of Japanese pleasure travelers to the USA and Canada: Selecting target markets based on the profitability and risk of individual market segments. Tourism Management, 23, 367–378.
  • Jogaratham, G., Chon, K., McCleary, K., Mena, M., & Yoo, J. (2005). An analysis of institutional contributors to three major academic tourism journals: 1992–2001. Tourism Management, 26, 641–648.
  • Kim, D.-Y., Lehto, X. Y., & Morrison, A. M. (2007). Gender differences in online travel information search: Implications for marketing communications on the internet. Tourism Management, 28, 423–433.
  • Letho, X. R., Kim, D.-Y., & Morrison, A. M. (2006). The effect of prior destination experience on online information search behavior. Tourism and Hospitality Research, 6, 160–178.
  • Ling, R. S. J., Wu, B., Park, J., Shu, H., & Morrison, A. M. (2013). Women's role in sustaining villages and rural tourism in China. Annals of Tourism Research, 43, 634–638.
  • McKercher, B. (2008). A citation analysis of tourism scholars. Tourism Management, 29, 1226–1232.
  • McKercher, B. (2014). A changing of the guard in tourism research leadership. Retrieved from http://www.robiveltroni.it/wp-content/uploads/2014/02/changing-the-guard-2.pdf.
  • Mill, R. C., & Morrison, A. M. (2012). The tourism system (7th ed.). Dubuque, IA: Kendall Hunting.
  • Morrison, A. M. (2010). Hospitality and travel marketing (4th ed.). Clifton Park, NY: Delmar Cengage Learning.
  • Morrison, A. M. (2012). Global marketing of China tourism. Beijing: China Architecture & Building Press.
  • Morrison, A. M. (2013). Marketing and managing tourism destinations. New York, NY: Routledge.
  • Morrison, A. M., Jing, S., O'Leary, J., & Cai, L. A. (2001). Predicting usage of the Internet for travel bookings: An exploratory study. Information Technology and Tourism, 4, 15–30.
  • Morrison, A. M., Taylor, J. S., & Douglas, A. (2004). Web site evaluation in hospitality and tourism: The art is not yet stated. Journal of Travel & Tourism Marketing, 17, 233–251.
  • Moscardo, G., Pearce, P. L., & Morrison, A. M. (2001). Evaluating different bases for market segmentation: A comparison of geographic origin versus activity participation for generating tourist market segments. Journal of Travel and Tourism Marketing, 10, 29–50.
  • Pearce, P. L., Morrison, A. M., & Rutledge, J. L. (1998). Tourism: Bridges across continents. Sydney: McGraw-Hill.
  • Ryan, C. (2005). The ranking and rating of academics and journals in tourism research. Tourism Management, 26, 657–662.
  • Stepchenkova, S., & Morrison, A. M. (2006). The destination image of Russia: From the online induced perspective. Tourism Management, 27, 943–956.
  • Wu, B., Morrison, A. M., Yang, J. K., Zhou, J. L., & Cong, L. L. (2014). Cracks in the ivory tower? A survey-based analysis of undergraduate tourism education and educators in China. Journal of Hospitality, Leisure, Sport and Tourism Education, 14, 26–38.
  • Wu, B., Xue, L., Morrison, A. M., & Leung, X. Y. (2012). Frame analysis on golden week policy reform in China. Annals of Tourism Research, 39, 842–862.
  • Zhao, W., & Ritchie, J. R. B. (2007). An investigation of academic leadership in tourism research: 1985–2004. Tourism Management, 28, 474–490.

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.