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Original Articles

An experimental test of anchoring effect

Pages 677-678 | Published online: 20 Apr 2009

References

  • Dodonova , A. and Khoroshilov , Y. 2004 . Anchoring and transaction utility: evidence from on-line auctions . Applied Economics Letters , 11 : 307 – 10 .
  • Northcraft , G. B. and Neale , M. A. 1987 . Experts, amateurs, and real estate: an anchoring and adjustment perspective on property pricing decisions . Organizational Behavior and Human Decision Processes , 39 : 84 – 97 .
  • Tversky , A. and Kahneman , D. 1974 . Judgment under uncertainty: heuristics and biases . Science , 185 : 1124 – 31 .

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