715
Views
11
CrossRef citations to date
0
Altmetric
Articles

Assembling cyavanaprāsh, Ayurveda's best-selling medicine

Pages 23-33 | Received 07 Nov 2014, Accepted 05 Jan 2015, Published online: 02 Feb 2015

References

  • Afdhal, A., and R. Welsch. 1988. “The Rise of Modern Jamu Industry in Indonesia: Preliminary Overview.” In The Context of Medicines in Developing Countries: Studies in Pharmaceutical Anthropology, edited by Sjaak van der Geest and Susan Reynolds Whyte, 149–172. Dordrecht: Kluwer Academic Publishers.
  • Alter, Joseph S. 1999. “Heaps of Health, Metaphysical Fitness: Ayurveda and the Ontology of Good Health in Medical Anthropology.” Current Anthropology 40: S43–58.
  • Banerjee, Madhulika. 2002. “Power, Culture and Medicine: Ayurvedic Pharmaceuticals in the Modern Market.” Contributions to Indian Sociology 36: 435–467.
  • Banerjee, Madhulika. 2009. Power, Knowledge, Medicine: Ayurvedic Pharmaceuticals at Home and in the World. Hyderabad: Orient Blackswan.
  • Berger, Rachel. 2013. Ayurveda Made Modern. Political Histories of Indigenous Medicine in North India, 1900-1955. London: Palgrave Macmillan.
  • Bode, Maarten. 1998. “On the Consumption of Ayurvedic Pharmaceuticals in India: Extracting the Poison of Modernisation.” In Uit de Zevende. Vijftig Jaar Politieke en Sociaal-Culturele Wetenschappen aan de Universiteit van Amsterdam (From the Seventh Faculty: Fifty Years of Political and Social-Cultural Sciences in Amsterdam), edited by Anne Gevers, 361–371. Amsterdam: Het Spinhuis.
  • Bode, Maarten. 2008. Taking Traditional Knowledge to the Market. The modern image of the Ayurvedic and Unani industry. Hyderabad: Orient Blackswan.
  • Bode, Maarten. 2009. “Ayurvedic Pharmaceutical Products: Government Policy, Marketing Rhetorics, and Rational Use.” In Pharmaceuticals in Asia-Pacific: Manufacturers, Prescribing Cultures, and Policy, edited by Karen Eggleston, 251–265. Palo Alto: APARC, Stanford University.
  • Cross, Jamie, and Hayley Nan MacGregor. 2010. “Knowledge, Legitimacy and Economic Practice in Informal Markets for Medicine: A Critical Review of Research.” Social Science & Medicine 71: 1593–1600.
  • Dabar. Catalogue of Dr. S.K. Burman's Renowned Patent Medicines. Calcutta: Dabar, n.d. (probably 1920s).
  • Dabur. 1967. Dabur Therapeutic Index. Calcutta: Dabur.
  • Dabur. A Tradition of Health and Beauty Care. Marketing brochure, n.d. (probably 1980s)
  • Dabur India Ltd. 1997. Ayurveda Authentica: Health in Harmony with Nature. Discover India's Ancient Secrets for Health and Healing. CD
  • Ecks, Stefan. 2014. Eating Drugs: Psychopharmaceutical Pluralism in India. New York & London: New York University Press.
  • Gaudillière Jean-Paul, and Ulrike Thoms. 2013. “Pharmaceutical Firms and the Construction of Drug Markets: From Branding to Scientific Marketing.” History and Technology 29(2). Special Issue: “Pharmaceutical Firms and the Construction of Drug Markets: From Branding to Scientific Marketing,” 105–115.
  • Greene, Jeremy A., and Aaron S. Kesselheim. 2011. “Why Do the Same Drugs Look Different? Pills, Trade Dress, and Public Health.” New England Journal of Medicine 365: 83–89.
  • Hardiman, David. 2009. “Indian Medical Indigeneity: From Nationalist Assertion to the Global Market.” Social History 34: 263–283.
  • Himalaya Drug Company. Himalaya (1930–1980): 50 Years of Himalaya. Marketing Brochure, n.d. (probably 1980).
  • Islam, Nazrul. 2010. “Indigenous Medicine as Commodity: Local Reach of Ayurveda in Modern India.” Current Sociology 58: 777–798.
  • Islam, Nazrul. 2012. “New Age Orientalism: Ayurveda's Wellness and Spa Culture.” Health Sociology Review 21: 220–231.
  • Janes, Graig R. 2002. “Buddhism, Science, and Market: the Globalisation of Tibetan Medicine.” Anthropology & Medicine 9: 267–289.
  • Jeannotat, Francoise. 2008. “Maharishi Ayur-Ved: A Controversial Model of Global Ayurveda.” In Modern and Global Ayurveda: Pluralism and Paradigms, edited by Dagmar Wujastyk and Frederick M. Smith, 285–307. New York: Suny Press.
  • Kamat, Vinay, and Mark Nichter. 1997. “Monitoring Product Movement: an Ethnographic Study of Pharmaceutical Sales Representatives in Bombay, India.” In Private Health Providers in Developing Countries: Serving the Public Interest?, edited by S. Bennet, B. McPake, and A. Mills. London: Zed Books.
  • Kim, Jongyoung. 2009. “Transcultural Medicine: A Multi-sited Ethnography on the Scientific-Industrial Networking of Korean Medicine.” Medical Anthropology 28(1): 31–64.
  • Langford, Jean. 2002. Fluent Bodies: Ayurvedic Remedies for Postcolonial Imbalance. Durham: Duke University Press.
  • Larson, Gerard James. 1993. “Ayurveda and the Hindu Philosophical Systems.” In Self as Body in Asian Theory and Practice, edited by Thomas P. Kasulis, 103–121. Albany: State University of New York Press.
  • Leslie, Charles. 1989. “Indigenous Pharmaceuticals, the Capitalist World System, and Civilization.” Kroeber Anthropology Society Papers 23–31.
  • Madhavan, Harilal. 2013. “Revisiting the Kerala Ayurvedic Sector: Towards a Pharmaceutical Vicious Circle?” IIAS Newsletter 65, Special Issue “Traditional Indian Medicine” 32–35.
  • Meulenbeld, G. J. 1995. “The Many Faces of Ayurveda.” Journal of the European Ayurvedic Society 4: 1–10.
  • Meulenbeld, Gerrit Jan. 1999–2002. A History of Indian Medical Literature. 5 vols. Groningen, The Netherlands: E. Forsten.
  • Meulenbeld, Gerrit Jan. 2008. “The Woes of ojas in the Modern World.” In Modern and Global Ayurveda: Pluralism and Paradigms, edited by Dagmar Wujastyk and Frederick M. Smith, 157–176. New York: Suny Press.
  • Miles, Ann. 1998. “Science, Nature, and Tradition: The Mass-Marketing of Natural Medicine in Urban Ecuador.” Medical Anthropology Quarterly 12: 206–225.
  • Mukharji, Bihari Projit. 2012. “Chandhishir Chikitsa: A Nomadology of Subaltern Medicine.” In Medical Marginality in South Asian: Situating Subaltern Therapeutics, edited by D. Hardiman and B. P. Mukharji, 85–108. Oxford: Routledge.
  • Nichter, Mark. 1989. “Pharmaceuticals, Health Commodification and Social Relations: Ramifications of Primary Health Care.” In Anthropology and International Health. South Asian Case Studies, 233–276. Dordrecht: Kluwer Academic Publishers.
  • Nordstrom, Caroline. 1988. “Exploring Pluralism: The Many Faces of Ayurveda.” Social Science and Medicine 27: 479–289.
  • Priya, Ritu, and A.S. Shweta. 2010. Status and Role of AYUSH and Local Health Traditions under the National Rural Health Mission. New Delhi: National Health Systems Resource Centre, National Rural Health Mission, Ministry of Health and Family Welfare, Government of India.
  • Singh, R. H. 1999. “Needs of Ayurvedic Profession and Expectations from the Industry.” In Ayurvedic Drug Industry: Challenges of Today and Tomorrow. Proceedings of the First National Symposium of the Ayurvedic Drug Manufacturers Association, edited by N. S. Bhatt, 41–48. Mumbai: Ayurvedic Drug Manufacturers Association.
  • Stutley, Margaret, and James Stutley. 1977. A Dictionary of Hinduism. London: Routledge.
  • Sujatha, V. 2011. “What Could ‘Integrative’ Medicine Mean? Social Science Perspectives on Contemporary Ayurveda.” Journal of Ayurveda and Integrative Medicine 2: 115–123.
  • Sivaramakrishnan, Kavita. 2006. “Old Potions, New Bottles.” Recasting Indigenous Medicine in Colonial Punjab, 1850-1945. Hyderabad: Orient Longman.
  • Smith, Frederick, and Dagmar Wujastyk. 2008. “Introduction.” In Modern and Global Ayurveda: Pluralism and Paradigms, edited by Dagmar Wujastyk and Frederick M. Smith, 1–28. New York: Suny Press.
  • Van Hollen, Cecilia. 2005. “Nationalism, Transnationalism, and the Politics of ‘Traditional’ Indian Medicine for HIV/AIDS.” In Asian Medicine and Globalization, edited by Joseph S. Alter, 88–106. Pennsylvania: University of Pennsylvania Press.
  • Warrier, Maya. 2014. “Ayurveda in Britain: The Twin Imperatives of Professionalization and Spiritual Seeking.” In Asymmetrical Conversations. Contestations, Circumventions, and the Blurring of Therapeutic Boundaries, edited by Harish Naraindas, Johannes Quack, and William S. Sax, 237–260. Oxford and New York: Berghahn Books.
  • Watkins, Elisabeth. 2012. “How the Pill became a Lifestyle Drug.” American Journal of Public Health 102: 1462–1472.
  • Wujastyk, Dominik. 1998. The Roots of Ayurveda. New Delhi: Penguin Books India.
  • Zimmermann, Francis. 1992. “Gentle Purge: The Flower Power of Ayurveda.” In Paths to Asian Medical Knowledge, edited by Charles Leslie and Allan Young, 2009–2223. Berkeley: University of California Press.
  • Zimmermann, Francis. 1995. “The Scholar, the Wise Man, and Universals: Three Aspects of Ayurvedic Medicine.” In Knowledge and the Scholarly Medical Tradition, edited by Don Bates, 297–319. Cambridge: Cambridge University Press.

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.