65
Views
5
CrossRef citations to date
0
Altmetric
Feature

Older Audiences’ Responses to Mental Health Promotion Messages

&
Pages 23-31 | Published online: 30 Jan 2012

References

  • Aaker , D. A. , Stayman , D. M. and Hagerty , M. R. 1986 . Warmth in advertising: measurement, impact, and sequence effects . Journal of Consumer Research , 12 ( 4 ) : 365 – 381 .
  • Australian Bureau of Statistics . 1998 . Mental Health and Wellbeing: Profile of Adults, Australia, 1997 , Canberra , , Australia : ABS .
  • Australian Bureau of Statistics . 2000 . Australian Social Trends 1999: Health — Health Status: Mental Health Canberra , , Australia
  • Australian Bureau of Statistics . 2003 . Australian Now: Year Book Australia, 2003, Health, Mental Health Canberra , , Australia
  • Ball , K. , Berch , D. B. Helmers , K. F. 2002 . Effects of cognitive training interventions with older adults . Journal of the American Medical Association , 288 ( 18 ) : 2271 – 2281 .
  • Booth , M. L. , Owen , N. , Bauman , A. , Clavisi , O. and Leslie , E. 2000 . Social-cognitive and perceived environment influences associated with physical activity in older Australians . Preventive Medicine , 31 : 15 – 22 .
  • Burton , L. C. , Shapiro , S. and German , P. S. 1999 . Determinants of physical activity initiation and maintenance among community-dwelling older persons . Preventative Medicine , 29 : 422 – 430 .
  • Chad , K. E. , Reeder , B. A. Harrison , E. L. 2005 . Profile of physical activity levels in community-dwelling older adults . Medicine & Science in Sports & Exercise , 37 ( 10 ) : 1774 – 1784 .
  • Chernoff , R. 2003 . Dementia history, type causes explained . Journal of the American Dietetic Association , 103 ( 7 ) : S3 – S4 .
  • Commonwealth Department of Health and Aged Care . 2000a . National Action Plan for Promotion, Prevention and Early Intervention for Mental Health , Canberra , , Australia : Mental Health and Special Programs Branch .
  • Commonwealth Department of Health and Aged Care . 2000b . Promotion, Prevention and Early Intervention for Mental Health — A Monograph , Canberra , , Australia : Mental Health and Special Programs Branch .
  • Davis , B. and French , W. A. 1989 . Exploring advertising usage segments among the aged . Journal of Advertising Research , February/March : 22 – 29 .
  • Department of Health . 2004 . Bulletin No. 7: Projected Disease Burden for Western Australia 2016 , Western Australia : WA Burden of Disease Study .
  • Diehl , S. , Mueller , B. and Terlutter , R. 2008 . Consumer responses towards non-prescription and prescription drug advertising in the US and Germany . International Journal of Advertising , 27 ( 1 ) : 99 – 131 .
  • Donovan , R. J. , Cross , D. Hamilton , G. 2003 . Healthway Scoping Project , Perth , , Australia : Centre for Developmental Health, Curtin University and the Telethon Institute for Child Health Research .
  • Donovan , R. J. , James , R. , Jalleh , G. and Sidebottom , C. 2006 . Implementing mental health promotion: the Act-Belong-Commit Mentally Healthy WA campaign in Western Australia . International Journal of Mental Health Promotion , 8 ( 1 ) : 33 – 42 .
  • Francis , C. , Pirkis , J. , Dunt , D. , Blood , R. W. and Davis , C. 2002 . Improving Mental Health Literacy: A Review of the Literature , Australia : Centre for Health Program Evaluation, Department of Health .
  • Jorm , A. , Griffiths , K. , Christensen , H. and Medway , J. 2002 . Research Priorities in Mental Health , Canberra , , Australia : Centre for Mental Health Research, Australian National University .
  • Keyes , C. 2002 . The mental health continuum: from languishing to flourishing in life . Journal of Health and Social Behaviour , 43 ( 2 ) : 207 – 222 .
  • Li , S.-C. 2002 . Connecting the many levels and facets of cognitive aging . Current Directions in Psychological Science , 11 ( 1 ) : 38 – 43 .
  • Mick , D. G. and Buhl , C. 1992 . A meaning-based model of advertising experiences . Journal of Consumer Research , 19 : 317 – 338 .
  • Moorman , C. and Matulich , E. 1993 . A model of consumers’ preventive health behaviors: the role of health motivation and health ability . Journal of Consumer Research , 20 : 208 – 228 .
  • Moschis , G. P. 1992 . Marketing to Older Consumers , Connecticut , , USA : Quorum Books .
  • Pettigrew , S. 2004 . Creating text for older audiences . M/C: A Journal of Media and Culture , 7 ( 1 ) http://journal.media-culture.org.au/0401/010-pettigrew.php
  • Quine , S. and Carter , S. 2006 . Australian baby boomers’ expectations and plans for their old age . Australasian Journal on Ageing , 25 ( 1 ) : 3 – 8 .
  • Raphael , B. 2000 . A Population Health Model for the Provision of Mental Health Care , Canberra : Commonwealth of Australia .
  • Resnick , B. 2001 . A prediction model of aerobic exercise in older adults living in a continuing-care retirement community . Journal of Aging and Health , 13 : 287 – 310 .
  • Rice , G. E. and Okun , M. A. 1994 . Older readers’ processing of medical information that contradicts their beliefs . Journal of Gerontology , 49 ( 3 ) : 119 – 128 .
  • Steering Committee . 2003 . “ Evaluation of the Second National Mental Health Plan ” . In Steering Committee for the Evaluation of the Second National Mental Health Plan 1998—2003 Canberra , , Australia
  • Vakratsas , D. and Ambler , T. 1999 . How advertising works; what doe we really know? . Journal of Marketing , 63 ( 1 ) : 26 – 43 .
  • Wahl , H.-W. and Heyl , V. 2003 . Connections between vision, hearing, and cognitive function in old age . Generations , 27 ( 1 ) : 39 – 45 .
  • Watari , K. and Gatz , M. 2002 . Dementia: a cross-cultural perspective on risk factors . Generations , 26 ( 1 ) : 32 – 38 .
  • Wattles , M. G. 2001 . The role of the exercise physiologist in mental health . Professionalization of Exercise Physiology , 4 ( 4 ) http://faculty.css.edu/tboone2/asep/MentalHealth.html
  • World Health Organisation . 2001 . The World Health Report 2001 — Mental Health: New Understanding, New Hope , Geneva , , Switzerland : WHO .
  • Yoon , C. , Laurent , G. Fung , H. H. 2005 . Cognition, persuasion and decision making in older consumers . Marketing Letters , 16 ( 3/4 ) : 429 – 441 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.