http://orcid.org/0000-0002-6873-8402
References
- Appadurai, A. 1986. "Introduction: Commodities and the Politics of Value " In The Social Life of Things: Commodities in Cultural Perspective. edited by A. Appadurai, 3–63. Cambridge: Cambridge University Press.
- Bourdieu, P. 1993. The Field of Cultural Production: Essays on Art and Literature. New York: Columbia University Press.
- Bussakorn, C. 2012. "Indigo-Dyed Textile, Famous Good of Sakon Nakhon Set a Goal to Internation Market [ผ้าคราม ของดีเมืองสกล ตั้งเป้าโกอินเตอร์]." Prachachat business online.
- Callon, M., C. Méadel, and V. Rabeharisoa. 2002. “The Economy of Qualities.” Economy and Society 31 (2):194–217. doi:10.1080/03085140220123126.
- Cross, R., and J. Smith. 1996. Customer Bonding: 5 Steps to Lasting Customer Loyalty. Lincolnwood, IL: NTC Business Book.
- DeLanda, M. 2006. A new philosophy of society: Assemblage theory and social complexity: A&C Black.
- Du Gay, P., H. Stuart, J. Linda, M. Huge, and N. Keith. 1997. Doing Cultural Studies: The Story of the Sony Walkman, Culture Media and Identities. London; Thousand Oaks; New Delhi: Sage.
- Fournier, S., and J. L. Yao. 1997. “Reviving Brand Loyalty: A Reconceptualization within the Framework of Consumer-Brand Relationships.” International Journal of Research in Marketing 14 (5):451–72. doi:10.1016/S0167-8116(97)00021-9.
- Horkheimer, M., and T. W. Adorno, eds. 2002. Dialectic of Enlightenment: Philosophical Fragments, ed. Gunzelin Schmid Noerr, trans. Edmund Jephcott. Stanford: Stanford University Press.
- Julier, G. 2009. “Value, Relationality and Unfinished Objects: Guy Julier Interview with Scott Lash and Celia Lury.” Design and Culture 1 (1):93–103. doi:10.2752/175470709787375760.
- Kenan Institute Asia. 2012. Developing indigo-dyed textile industry cluster project, Sakon Nakhon [โครงการพัฒนากลุ่มสิ่งทอผ้าย้อมคราม จังหวัดสกลนคร]. Kenan Institute Asia Available from http://www.kenan-asia.org/th/discover/baed-past-projects/item/296-bedo-indigo-project.
- Kopytoff, I. 1986. The Cultural Biography of Things: Commoditization as Process. In The Social Life of Things: Commodities in Cultural Perspective. edited by Arjun Appadurai, 64–91. Cambridge: Cambridge University Press.
- Landa, R. 2005. Designing Brand Experience: Creating Powerful Integrated Brand Solutions. New York, NY: Thomson Delmar Learning.
- Lury, C. 2004. Brands: The Logos of the Global Economy. Oxon, New York: Routledge.
- Lury, C. 2009. “Brand as Assemblage: Assembling Culture.” Journal of Cultural Economy 2 (1–2):67–82. doi:10.1080/17530350903064022.
- Muniz, A. M., and T. C. O’Guinn. 2001. “Brand Community.” Journal of Consumer Research 27 (4):412–32. doi:10.1086/319618.
- Ong, A., and S. J. Collier, eds. 2005. Global Assemblages, Technology, Politics and and Ethics as Anthropological Problems. Malden, Oxford, Victoria: Blackwell Publishing Ltd.
- Solomon, M. R. 2003. Conquering Consumerspace: Marketing Strategies for a Branded World. New York, NY: Amacom.
- Zhou, S-P. 2013. "A Study on Cluster Brand Growth Based on Five Forces." In The 19th International Conference on Industrial Engineering and Engineering Management: Management System Innovation, edited by Ershi Qi, Jiang Shen and Runliang Dou, 721–732. Heidelberg; New York, NY; Dordrecht; London: Springer Science & Business Media.