4,759
Views
41
CrossRef citations to date
0
Altmetric
Articles

The influence of service quality on customer satisfaction and loyalty in B2B technology service industry

ORCID Icon, &

References

  • Abu-El Samen, A. A. (2015). Online service quality and brand equity: The mediational roles of perceived value and customer satisfaction. Journal of Internet Commerce, 14(4), 125–143, 509–530.
  • Abu-El Samen, A. A., Akroush, M. N., & & Abu-Lail, B. N. (2013). Mobile SERVQUAL: A comparative analysis of customers’ and managers’ perceptions. International Journal of Quality and Reliability Management, 30(4), 403–425.
  • Benjamin, O. E. (2006). Correlates of customer loyalty to their bank: A case study in Nigeria. International Journal of Bank Marketing, 24(7), 494–508.
  • Boulding, W., Kalra, A., Staelin, R., & Zeithaml, V. A. (1993). A dynamic process model of service quality: From expectations to behavioral intentions. Journal of Marketing Research, 30(1), 7–27.
  • Caruana, A., Money, A. H., & Berthon, P. R. (2000). Service quality and satisfaction the marketing role of value. European Journal of Marketing, 34(11–12), 1338–1352.
  • Chang, C.-H., & Thai, V. V. (2016). Do port security quality and service quality influence customer statidfaction and loyality? Maritime Policy & Management, 43(6), 720–736.
  • Churchill, G. A., & Surprenant, C. (1982). An investigation into the determinants of customer satisfaction. Journal of Consumer Research, 65, 491–504.
  • Creswell, J. (2002). Educational research: Planning, conducting, and evaluating quantitative and qualitative research. Upper Saddle River, NJ: Merrill Prentice Hall.
  • Cronbach, L. (1987). Statistical test for modera- tor variables. Psychological Bulletin, 102(3), 414–417.
  • Cronin, J. J., Brady, M. K., & Hult, G. T. M. (2000). Assessing the effects of quality, value and customer satisfaction on consumer behavioral intentions in service environments. Journal of Retailing, 76(2), 193–218.
  • Cronin, J. J., & Taylor, S. A. (1992). Measuring service quality: A reexamination and extension. Journal of Marketing, 56(3), 55–68.
  • Dahiyat, S. E., Akroush, M. N., & Abu-Lail, B. N. (2011). An integrated model of perceived service quality and customer loyalty: An empirical examination of the mediation effects of customer satisfaction and customer trust. International Journal Services and Operations Management, 9(4), 453–490.
  • Dhandabani, S. (2010). Linkage between service quality and customers loyalty in commercial banks. International Journal of Management and Strategy, 1(1), 1–22.
  • Dodds, W. B., & Monroe, K. B. (1985). The effect of brand and price information on subjective product evaluation. Advances on Consumer, Research, 12, 85–90.
  • Dodds, W. B., Monroe, K. B., & Grewal, D. (1991). Effects of price, brand and store information on buyers’ product evaluations. Journal of Marketing Research, 28(1), 307–319.
  • Engel, J. F., Blackwell, R. D., & Miniard, P. W. (1995). Consumer behavior, international edition. New York, NY: The Drydden.
  • Fornell, C. (1992). A national customer satisfaction barometer: The Swedish experience. Journal of Marketing, 56(1), 6–21.
  • García-Acebrón, C., Vázquez-Casielles, R., & Iglesias, V. (2010). The effect of perceived value and switching barriers on customer price tolerance in industrial energy markets. Journal of Business-to-Business Marketing, 17, 317–335.
  • Griffin, J. (1995). Customer loyalty: How to earn it, how to keep it. New York, NY: Simon & Schuster.
  • Gronholdt, L., Martensen, A., & Kristensen, K. (2000). The relationship between customer satisfaction and loyalty: Cross-industry differences. Total Quality Management, 11(4–6), 509–514.
  • Hair,  J. F., Anderson,  R. E., Tatham,  R. L., & Black,  W. C. (1998). Multivariate data analysis (5 ed.). Upper Saddle River, NJ: Prentice Hall.
  • Headley, D. E., & Miller, S. J. (1993). Measuring service quality and its relationship to future behavior. Journal of Health Care Marketing, 13(4), 32–41.
  • Heskett, J. L., Jones, T., Loveman, G., Sasser, W. E., & Schlesinger, L. A. (1994, March-April). Putting the service profit chain to work. Harvard Business Review, 72(2), 164–174.
  • Heskett, J. L., Sasser, W. E., & Schlesinger, L. A. (1997). The service profit chain—how leading companies link profit and growth to loyalty, satisfaction, and value. New York: The Free Press.
  • Hirsch, E. W. A. (2011). Customer satisfaction in a high-technology business-to-business context. Retrieved from http://www.duo.uio.no/
  • Homburg, C., & Rudolph, B. (2001). Customer satisfaction in industrial markets: Dimensional and multiple role issues. Journal of Business Research, 52, 15–33.
  • Hoyer, W. D., & Brown, S. P. (1990). Effects of brand awareness on choice for a common, repeat-purchase product. Journal of Consumer Research, 17(2), 141–148.
  • Huang, Y.-P., Wang, C. C., Tseng, Y. Y., & Wan, R. J. (2013). The impact of brand equity on customer’s purchase intention – Taking perceived value as a moderating variable. Journal of Information and Optimization Science, 32, 657–672.
  • Hurley, R. F., & Estelami, H. (1998). Alternative indexes for monitoring customer perceptions of service quality: A comparative evaluation in a retail context. Journal of the Academy of Marketing Science, 26(3), 209–221.
  • Ilias, S., & Panagiotis, T. (2010). Investigating the impact of service quality and customer satisfaction on customer loyalty in mobile telephony in Greece. The TQM Journal, 22(3), 330–343.
  • Izogo, E. E., & Ogba, I.-E. (2015). Service quality, customer satisfaction and loyalty in automobile repair services sector. International Journal of Quality & Reliability Management, 32(3), 250–269.
  • Kamins, M. A., & Marks, L. J. (1991). The perception of kosher as a third party certification claim in advertising for familiar and unfamiliar brands. Journal of the Academy of Marketing Science, 19(3), 177–185.
  • Keller, K. L. (1993). Conceptualizing, measuring and managing customer-based brand equity. Journal of Marketing, 57, 1–22.
  • Kerlinger, F. N. (1986). Foundations of behavioral research. New York: Holt, Rinehart and Winston.
  • Kotler, P. (1997). Marketing management – analysis planning, implementation, and control (9th ed.). Englewood Cliffs, NJ: Prentice Hall.
  • Kotler, P. (2000). Marketing management (10th ed.). Upper Saddle River, NJ: Prentice Hall International.
  • Kotler, P. (2003). Marketing management. Englewood Cliffs, NJ: Prentice Hall.
  • Laplaca, P. J., & Katrichis, J. M. (2009). Relative presence of business-to-business research in the marketing literature. Journal of Business-to-Business Marketing, 16, 1–22.
  • Oliver, R. L. (1993). Cognitive, affective and attribute based of the satisfaction response. Journal of Consumer Research, 16, 372–383.
  • Olorunniwo, F., & Hsu, M. K. (2006). A typology analysis of service quality, customer satisfaction and behavioral intentions in mass services. Managing Service Quality, 16(2), 106–123.
  • Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1985a). A conceptual model of service quality and its implications for future research. Journal of Marketing, 49(Fall), 84–106.
  • Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1985b). Problems and strategies in services marketing. Journal of Marketing, 49(Spring), 33–46.
  • Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). SERVQUAL: Multiple-item scale for measuring consumer perceptions of service quality. Journal of Retailing, 64(1), 12–40.
  • Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1991). Refinement and reassessment of the SERVQUAL scale. Journal of Retailing, 67(4), 420–450.
  • Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1994). Alternative scales for measuring service quality: A comparative assessment based on psychometric and diagnostic criteria. Journal of Retailing, 70(3), 201–230.
  • Parker, C., & Mathews, B. P. (2001). Customer satisfaction: Contrasting academic and consumers’ interpretations. Marketing Intelligence & Planning, 19(1), 38–44.
  • Rao, A. R., & Monroe, K. B. (1989, August). The effect of price, brand name, and store name on buyers’ perceptions of product quality: An integrative review. Journal of Marketing Research, 26, 351–357.
  • Reichheld, F. F. (1996, March/April). Learning from customer defections. Harvard Business Review, 74(2), 56–69.
  • Reichheld, F. F. (2003). The one number you need to grow. Harvard Business Review, 81, 46–55.
  • Reichheld, F. F., & Sasser, W. E. (1990). Zero defections: Quality comes to service. Harvard Business Review, 68(5), 105–111.
  • Richardson, P. S., & Dick, A. S. (1994). Extrimsic and intrinsic cue effects on perceptions of store brand quality. Journal of Marketing, 58(4), 28–36.
  • Rossomme, J. (2003). Customer satisfaction measurement in a business-to-business context: A conceptual framework. Journal of Business and Industrial Marketing, 18, 179–195.
  • Sasser, W. E., Olsen, R. P., & Wyckoff, D. D. (1978). Management of service operations. Boston: Allyn & Bacon.
  • Selnes, F. (1993). An examination of the effect of product performance on brand reputation, satisfaction and loyalty. European Journal of Marketing, 27(9), 19–35.
  • Setó-Pamies, D. (2012). Customer loyalty to service providers: Examining the role of service quality, customer satisfaction and trust. Total Quality Management & Business Excellence, 23(11–12), 1257–1271.
  • Shama, A. (1981). Coping with staglation: Voluntray simplicity. The Journal of Marketing, 120–134.
  • Sharma, S., Niedrich, R. W., & Dobbins, G. (1999). A framework for monitoring customer satisfaction: An empirical illustration. Industrial Marketing Management, 28, 231–243.
  • Sinčić Ćorić, D., & Jelić, D. (2015). Applicability of Keller’s brand equity model in the B2B chemical market. Economic Research-Ekonomska Istraživanja, 28(1), 1006–1017.
  • Teas, K. R., & Agarwal, S. (2000). The effect of extrinsic product cues on consumers’ perceptions of quality. Sacrifice, and Value, Journal of the Academy of Marketing Science, 28(2), 278–290.
  • Wall, M., Liefeld, J., & Heslop, L. A. (1991). Impact of country-of-origin cues on consumer judgments in multi-cue situations: A covariance analysis. Journal of the Academy of Marketing Science, 19(2), 105–113.
  • Wang, I. M., & Shieh, C. J. (2006). The relationship between service quality and customer satisfaction: The example of CJCU library. Journal of Information and Optimization Sciences, 27(1), 193–209.
  • Yu, C.-S., & Lin, C.-S. (2010). Building TQM by integrated strategies for B2B industry: Next-generation lighting technology in Taiwan. Total Quality Management & Business Excellence, 21(5), 553–564. doi: 10.1080/14783363.2010.481524
  • Zeithaml, V. A., Berry, L. L., & Parasuraman, A. (1996). The behavioral consequences of service quality. Journal of Marketing, 60, 31–46.
  • Zeithaml, V. A., & Bitner, M. J. (1996). Services marketing. New York, NY: McGraw-Hill.

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.