REFERENCES
- Maxwell , R. 2003 . Herbert Schiller , New York : Rowman & Littlefield .
- Meehan , E. R. 1991 . “ Holy commodity fetish, Batman!”: The political economy of a commercial intertext ” . In The many lives of the Batman: Critical approaches to a superhero and his media , Edited by: Pearson , R. E. and Uricchio , W. 47 – 65 . New York : Routledge .