292
Views
1
CrossRef citations to date
0
Altmetric
ARTICLES

Media Psychophysiology and Strategic Communications: A Scientific Paradigm for Advancing Theory and Research Grounded in Evolutionary Psychology

, &

References

  • Avery, E. J., & Park, S. (2018). HPV vaccination campaign fear visuals: An eye-tracking study exploring effects of visual attention and type on message informative value, recall, and behavioral intentions. Public Relations Review, 44(3), 321–330. https://doi.org/10.1016/j.pubrev.2018.02.005
  • Barclay, P., & Willer, R. (2007). Partner choice creates competitive altruism in humans. Proceedings of the Royal Society B: Biological Sciences, 274(1610), 749–753. https://doi.org/10.1098/rspb.2006.0209
  • Barrett, L. F. (2009). The future of psychology: Connecting mind to brain. Perspectives on Psychological Science, 4(4), 326–339. https://doi.org/10.1111/j.1745-6924.2009.01134.x
  • Bartholow, B. D., & Bolls, P. (2013). Media psychophysiology: The brain and beyond. In K. E. Dill (Ed.), The oxford handbook of media psychology (pp. 474–495). Oxford University Press.
  • Bolls, P. D., Lang, A., & Potter, R. F. (2001). The effects of message valence and listener arousal on attention, memory, and facial muscular responses to radio advertisements. Communication Research, 28(5), 627–651. https://doi.org/10.1177/009365001028005003
  • Bolls, P. D., Weber, R., Lang, A., & Potter, R. F. 2019). Media psychophysiology and neuroscience. Bringing brain science into media processes and effects research. In M. B. Oliver, A. A. Raney, & J. Bryant, Eds. Media effects: Advances in theory and research (pp. 195–210). Routledge. https://doi.org/10.4324/9780429491146-13
  • Bolls, P. D., Wise, K., & Bradley, S. D. (2012). Embodied motivated cognition: A theoretical framework for studying dynamic mental processes underlying advertising exposure. In S. Rodgers & E. Thorson (Eds.), Advertising theory (pp. 135–149). Routledge.
  • Boshoff, C., & Toerien, L. (2017). Subconscious responses to fear-appeal health warnings: An exploratory study of cigarette packaging. South African Journal of Economic and Management Sciences, 20(1), 1–13. https://doi.org/10.4102/sajems.v20i1.1630
  • Boukes, M., & LaMarre, H. L. (2021). Narrative persuasion by corporate CSR messages: The impact of narrative richness on attitudes and behavioral intentions via character identification, transportation, and message credibility. Public Relations Review, 47(5), 1–9. https://doi.org/10.1016/j.pubrev.2021.102107
  • Bowles, S., & Gintis, H. (2011). Schooling in capitalist America: Educational reform and the contradictions of economic life. Haymarket Books.
  • Brill, M., & Schwab, F. (2020). Evolutionary reasoning in communication scholarship: Generating and testing sound hypotheses. In K. Floyd & R. Weber (Eds.), The handbook of communication science and biology (pp. 93–106). Routledge.
  • Cacioppo, J. T., Tassinary, L. G., & Berntson, G. (2007). Handbook of psychophysiology (3rd Eds ed.). Cambridge University Press.
  • Cacioppo, J. T., Tassinary, L. G., & Berntson, G. (2019). Handbook of psychophysiology (4th Eds ed.). Cambridge University Press.
  • Campbell, R. G., & Babrow, A. S. (2004). The role of empathy in responses to persuasive risk communication: Overcoming resistance to HIV prevention messages. Health Communication, 16(2), 159–182. https://doi.org/10.1207/S15327027HC1602_2
  • Chaffee, S. H. (1999). Explication. Sage.
  • Chory-Assad, R., & Cicchirillo, V. (2005). Empathy and affective orientation as predictors of identification with television characters. Communication Research Reports, 22(2), 151–156. https://doi.org/10.1080/00036810500130786
  • Clair, R. P., Rastogi, R., Blatchley, E. R., III, Clawson, R. A., Erdmann, C., & Lee, S. (2016). Extended narrative empathy: Poly-narratives and the practice of open defecation. Communication Theory, 26(4), 469–488. https://doi.org/10.1111/comt.12100
  • Clayton, R. B., Lang, A., Leshner, G., & Quick, B. L. (2019). Who fights, who flees? An integration of the LC4MP and psychological reactance theory. Media Psychology, 22(4), 545–571. https://doi.org/10.1080/15213269.2018.1476157
  • Cohen, D., Landau, D. H., Friedman, D., Hasler, B. S., Levit-Binnun, N., & Golland, Y. (2021). Exposure to social suffering in virtual reality boosts compassion and facial synchrony. Computers in Human Behavior, 122, 106781. https://doi.org/10.1016/j.chb.2021.106781
  • Cohen, J. (2001). Defining identification: A theoretical look at the identification of audiences with media characters. Mass Communication & Society, 4(3), 245–264. https://doi.org/10.1207/S15327825MCS0403_01
  • Cohen, J. (2006). Audience identification with media characters. In J. Bryant & P. Vorderer (Eds.), Psychology of entertainment (pp. 183–197). LEA.
  • Correa, K. A., Stone, B. T., Stikic, M., Johnson, R. R., & Berka, C. (2015). Characterizing donation behavior from psychophysiological indices of narrative experience. Frontiers in Neuroscience, 9, 1–15. https://doi.org/10.3389/fnins.2015.00301
  • Cosmides, L., & Tooby, J. (1997). Evolutionary psychology: A primer (Vol. 13). Center for Evolutionary Psychology.
  • De Graaf, A., Hoeken, H., Sanders, J., & Beentjes, J. W. (2012). Identification as a mechanism of narrative persuasion. Communication Research, 39(6), 802–823. https://doi.org/10.1177/0093650211408594
  • Decety, J., & Jackson, P. (2006). A social neuroscience perspective on empathy. Current Directions in Psychological Science, 15(2), 54–58. https://doi.org/10.1111/j.0963-7214.2006.00406.x
  • Dor‐Ziderman, Y., Cohen, D., Levit‐Binnun, N., & Golland, Y. (2021). Synchrony with distress in affective empathy and compassion. Psychophysiology, 58(10), e13889. https://doi.org/10.1111/psyp.13889
  • Eisenberg, N., & Miller, P. A. (1987). The relation of empathy to prosocial and related behaviors. Psychological Bulletin, 101(1), 91–119. https://doi.org/10.1037/0033-2909.101.1.91
  • Geiger, S., & Newhagen, J. (1993). Revealing the black box: Information processing and media effects. Journal of Communication, 43(4), 42–50. https://doi.org/10.1111/j.1460-2466.1993.tb01303.x
  • Grappi, S., Romani, S., & Bagozzi, R. P. (2013). Consumer response to corporate irresponsible behavior: Moral emotions and virtues. Journal of Business Research, 66(10), 1814–1821. https://doi.org/10.1016/j.jbusres.2013.02.002
  • Green, M. C., & Brock, T. C. (2000). The role of transportation in the persuasiveness of public narratives. Journal of Personality and Social Psychology, 79(5), 701–721. https://doi.org/10.1037/0022-3514.79.5.701
  • Greenwood, C. A. (2010). Evolutionary theory: The missing link for conceptualizing public relations. Journal of Public Relations Research, 22(4), 456–476. https://doi.org/10.1080/10627261003801438
  • Griskevicius, V., Tybur, J. M., & Van den Bergh, B. (2010). Going green to be seen: Status, reputation, and conspicuous conservation. Journal of Personality and Social Psychology, 98(3), 392–404. https://doi.org/10.1037/a0017346
  • Hazlett, R. L., & Hazlett, S. Y. (1999). Emotional response to television commercials: Facial EMG vs. self-report. Journal of Advertising Research, 39(2), 7–23.
  • He, H., Zhu, W., Gouran, D., & Kolo, O. (2016). Moral identity centrality and cause-related marketing: The moderating effects of brand social responsibility image and emotional brand attachment. European Journal of Marketing, 50(1–2), 236–259. https://doi.org/10.1108/EJM-10-2014-0613
  • Jacob, R. J. K., & Karn, K. S. 2003. “Eye tracking in human-computer interaction and usability research: Ready to deliver the promises.” In Eds. The mind’ s eye: Cognitive and applied aspects of eye movement research (pp. 573–605). Elsevier. https://doi.org/10.1016/B978-044451020-4/50031-1
  • Just, M. A., & Carpenter, P. A. (1976). Eye fixations and cognitive processes. Cognitive Psychology, 8(4), 441–480. https://doi.org/10.1016/0010-0285(76)90015-3
  • Kandel, E. (2013). The new science of mind and the future of knowledge. Neuron, 80(3), 546–560. https://doi.org/10.1016/j.neuron.2013.10.039
  • Kroeber-Riel, W. (1979). Activation research: Psychobiological approaches in consumer research. Journal of Consumer Research, 5(4), 240–250. https://doi.org/10.1086/208736
  • Kuhn, T. S. (2012). The structure of scientific revolutions (50th Anniversary ed.). The University of Chicago Press: https://doi.org/10.7208/chicago/9780226458144.001.0001
  • LaMarre, H. L. (2016). Strategic storytelling: Narrative messaging in entertainment and emergent media. In A. Dudo & L. Kahlor, (Eds.), Strategic communication (pp. 32–53). Routledge.
  • Lang, A. (2013). Discipline in crisis? The shifting paradigm of mass communication research. Communication Theory, 23(1), 10–24. https://doi.org/10.1111/comt.12000
  • Lang, A. (2020). How the LC4MP became the DHCCST: An epistemological fairy tale. In K. Floyd & R. Weber (Eds.), The handbook of communication science and biology (pp. 397–408). Routledge.
  • Lang, A., Potter, R. F., & Bolls, P. 2009). Where psychophysiology meets the media: Taking the effects out of mass media research. In J. Bryant & M. B. Oliver, eds. Media effects: Advances in theory and research (pp. 201–222). Routledge. https://doi.org/10.4324/9780203877111-15
  • Lang, P. J., & Bradley, M. M. (2010). Emotion and the motivational brain. Biological Psychology, 84(3), 437–450. https://doi.org/10.1016/j.biopsycho.2009.10.007
  • Lee, M. J., & Shin, M. (2011). Fear versus humor: The impact of sensation seeking on physiological, cognitive, and emotional responses to antialcohol abuse messages. The Journal of Psychology, 145(2), 73–92. https://doi.org/10.1080/00223980.2010.532519
  • Leshner, G., Clayton, R. B., Bolls, P. D., & Bhandari, M. (2018). Deceived, disgusted, and defensive: Motivated processing of anti-tobacco advertisements. Health Communication, 33(10), 1223–1232. https://doi.org/10.1080/10410236.2017.1350908
  • Marsh, C. (2017). Public relations, cooperation, and justice: From evolutionary biology to ethics, Routledge New Directions in public relations and Communication Research. Routledge.
  • McCullough, M. E., Emmons, R. A., & Tsang, J.-A. (2002). The grateful disposition: A conceptual and empirical topography. Journal of Personality and Social Psychology, 82(1), 112–127. https://doi.org/10.1037/0022-3514.82.1.112
  • McKeever, R. (2015). Vicarious experience: Experimentally testing the effects of empathy for media characters with severe depression and the intervening role of perceived similarity. Health Communication, 30(11), 1122–1134. https://doi.org/10.1080/10410236.2014.921969
  • Nabi, R. L. (2015). Emotional flow in persuasive health messages. Health Communication, 30(2), 114–124. https://doi.org/10.1080/10410236.2014.974129
  • Nabi, R. L., & Green, M. C. (2015). The role of a narrative’s emotional flow in promoting persuasive outcomes. Media Psychology, 18(2), 137–162. https://doi.org/10.1080/15213269.2014.912585
  • Nabi, R. L., & Myrick, J. G. (2019). Uplifting fear appeals: Considering the role of hope in fear-based persuasive messages. Health Communication, 34(4), 463–474. https://doi.org/10.1080/10410236.2017.1422847
  • Nadler, A., Camerer, C. F., Zava, D. T., Ortiz, T. L., Watson, N. V., Carré, J. M., & Nave, G. (2019). Does testosterone impair men’s cognitive empathy? Evidence from two large-scale randomized controlled trials. Proceedings of the Royal Society B, 286(1910), 20191062. https://doi.org/10.1098/rspb.2019.1062
  • Nowak, M. A., & Sigmund, K. (2005). Evolution of indirect reciprocity. Nature, 437(7063), 1291–1298. https://doi.org/10.1038/nature04131
  • Ooms, J. A., Jansen, C. J., Hommes, S., & Hoeks, J. C. (2017). “Don’t make my mistake”: On the processing of narrative fear appeals. International Journal of Communication, 11, 4924–4945.
  • Poole, A., & Ball, L. J. (2006). Eye tracking in HCI and usability research. In Encyclopedia of human computer interaction (pp. 211–219). IGI global.
  • Potter, R. F., & Bolls, P. D. (2012). Psychophysiological measurement and meaning: Cognitive and emotional processing of media. Routledge.
  • Potter, R. F., & Bolls, P. D. (2020). Investigating communication using peripheral nervous system measurement. In K. Floyd & R. Weber (Eds.), The Handbook of Communication Science and Biology (pp. 266–278). Routledge.
  • Preston, S., & de Waal, F. (2002). Empathy: Its ultimate and proximate bases. Behavioral and Brain Sciences, 25(1), 1–72. https://doi.org/10.1017/S0140525X02000018
  • Przepiorka, W., & Berger, J. (2017). Signaling theory evolving: Signals and signs of trustworthiness in social exchange. In B. Jann & W. Przepiorka (Eds.), Social dilemmas, institutions, and the evolution of cooperation, (pp. 373–392). Walter de Gruyter.
  • Ravaja, N., Aula, P., Falco, A., Laaksonen, S., Salminen, M., & Ainamo, A. (2015). Online news and corporate reputation: A neurophysiological investigation. Journal of Media Psychology, 27(3), 118–133. https://doi.org/10.1027/1864-1105/a000149
  • Rayner, K., & Pollatsek, A. (1989). The psychology of reading. Prentice Hall.
  • Saad, G. (2011). The consumer instinct: What juicy burgers, Ferraris, pornography, and gift giving reveal about human nature. Prometheus Books.
  • Searcy, W. A., & Nowicki, S. (2005). The evolution of animal communication: Reliability and deception in signaling systems. Princeton University Press.
  • Shen, F., Ahern, L., & Baker, M. (2014). Stories that count: Influence of news narratives on issue attitudes. Journalism & Mass Communication Quarterly, 91(1), 98–117. https://doi.org/10.1177/1077699013514414
  • Shen, L. (2010). On a scale of state empathy during message processing. Western Journal of Communication, 74(5), 504–524. https://doi.org/10.1080/10570314.2010.512278
  • Smith, E. A., & Bird, R. L. B. (2000). Turtle hunting and tombstone opening: Public generosity as costly signaling. Evolution and Human Behavior, 21(4), 245–261. https://doi.org/10.1016/S1090-5138(00)00031-3
  • Tomasello, M. (1995). Joint attention as social cognition. In C. Moore, P. J. Dunham, & P. Dunham, (Eds.), Joint attention: Its origins and role in development (pp. 103–130). Psychology Press.
  • Travis, E., & Lordan, E. J. (2020). Public relations theory. Sage. https://doi.org/10.4135/9781544349114
  • Trivers, R. (2002). Natural selection and social theory: Selected papers of Robert Trivers. Oxford University Press.
  • Van der Lans, R., Pieters, R., & Wedel, M. (2008). Eye-movement analysis of search effectiveness. Journal of the American Statistical Association, 103(482), 452–461. https://doi.org/10.1198/016214507000000437
  • Wald, D. M., Johnston, E. W., Wellman, N., & Harlow, J. (2021). How does personalization in news stories influence intentions to help with drought? Assessing the influence of state empathy and its antecedents. Frontiers in Communication, 5, 1–12. https://doi.org/10.3389/fcomm.2020.588978
  • Wang, Y., & Griskevicius, V. (2014). Conspicuous consumption, relationships, and rivals: Women’s luxury products as signals to other women. Journal of Consumer Research, 40(5), 834–854. https://doi.org/10.1086/673256
  • Weisz, E., & Zaki, J. (2018). Motivated empathy: A social neuroscience perspective. Current Opinion in Psychology, 24, 67–71. https://doi.org/10.1016/j.copsyc.2018.05.005
  • Westphal, J. (2016). The Mind-Body Problem. MIT Press. https://doi.org/10.7551/mitpress/10776.001.0001
  • Wirtz, J. G., Sar, S., & Duff, B. R. (2016). Does it matter if I feel sorry or sorry for you? Testing the roles of empathy and sympathy as mechanisms driving viewer response to a dramatic ad. Communication Research Reports, 33(2), 111–118. https://doi.org/10.1080/08824096.2016.1154835
  • Xie, C., Bagozzi, R. P., & Grønhaug, K. (2015). The role of moral emotions and individual differences in consumer responses to corporate green and non-green actions. Journal of the Academy of Marketing Science, 43(3), 333–356. https://doi.org/10.1007/s11747-014-0394-5
  • Zhou, S., & Niederdeppe, J. (2017). The promises and pitfalls of personalization in narratives to promote social change. Communication Monographs, 84(3), 319–342. https://doi.org/10.1080/03637751.2016.1246348
  • Zillmann, D. (2006). Empathy: Affective reactivity to others’ emotional experiences. In J. Bryant & P. Vorderer (Eds.), Psychology of entertainment (pp. 151–181). LEA.

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.