The role of the website in a magazine business – revisiting old truths

References

• Bakeman, R., & Quera, V. (2011). Sequential analysis and observational methods for the behavioural sciences. New York, NY: Cambridge University Press.
   Google Scholar
• Benavides, C., & Van Weezel, A. (2013). Engaging readers: A study of magazine adverstising effectiveness in the Chilean media market. Communication & Society, 26(2), 131–146.
   Google Scholar
• Bucklin, R., & Sismeiro, C. (2009). Click here for Internet insight: Advances in clickstream data analysis in marketing. Journal of Interactive Marketing, 23, 35–48. doi:10.1016/j.intmar.2008.10.004
   Google Scholar
• Chandra, A., & Kaiser, U. (2014). Targeted advertising in magazine markets and the advent of the Internet. Management Science, 60(7), 1829–1843. doi:10.1287/mnsc.2013.1830
   Google Scholar
• Chan-Olmsted, S., & Cha, J. (2008). Exploring the antecedents and effects of brand images for television news: An exploratory study of network news brand personality. International Journal on Media Management, 9, 135–150. doi:10.1080/14241270701632688
   Google Scholar
• DoubleClick. (2015). Display benchmarks. Retrieved April 14, 2015, from http://www.richmediagallery.com/tools/benchmarks
   Google Scholar
• Ellonen, H.-K., & Johansson, A. (2015). Magazine management: Defining magazines as a business enterprise. In D. Abrahamson & M. Prior-Miller (Eds.), The Routledge handbook of magazine research: The future of the magazine form (pp. 197–208). New York: Routledge.
   Google Scholar
• Ellonen, H.-K., Tarkiainen, A., & Kuivalainen, O. (2010a). The effect of magazine website usage on print magazine loyalty. International Journal on Media Management, 12(1), 21–37. doi:10.1080/14241270903502994
   Google Scholar
• Ellonen, H.-K., Tarkiainen, A., & Kuivalainen, O. (2010b). The effect of website usage and virtual community participation on brand relationships. International Journal of Internet Marketing and Advertising, 6(1), 85–105. doi:10.1504/IJIMA.2010.030434
   Google Scholar
• Ellonen, H.-K., Wikström, P., & Jantunen, A. (2009). Linking dynamic capability portfolios and innovation outcomes. Technovation, 29, 753–762. doi:10.1016/j.technovation.2009.04.005
   Google Scholar
• FIPP. (2005). Routes to success for consumer magazine websites. A survey by the International Federation of the Periodical Press. Compiled by Guy Consterdine. Retrieved October 10, 2005 from http://www.fipp.com/assets/downloads/ConsumerMagWeb.pdf
   Google Scholar
• FIPP. (2014). Proof of performance v 2. Making the case for magazine media. A report by the International Federation of the Periodical Press. Compiled by Guy Consterdine. Retrieved January 10, 2015 from http://fipp.s3.amazonaws.com/media/documents/ef2c2981-3654-4878-8888-58c6ddd86e79.pdf
   Google Scholar
• Gallaugher, J. M., Auger, P., & BarNir, A. (2001). Revenue streams and digital content providers: An empirical investigation. Innovation & Management, 38(7), 473–485.
   Google Scholar
• Hoffman, D., & Novak, T. (1996). Marketing in hypermedia computer-mediated environments: Conceptual foundations. Journal of Marketing, 60(3), 50–68. doi:10.2307/1251841
   Google Scholar
• Horppu, M., Kuivalainen, O., Tarkiainen, A., & Ellonen, H.-K. (2008). Online satisfaction, trust and loyalty, and the impact of the offline parent brand. Journal of Product and Brand Management, 17(6), 403–413. doi:10.1108/10610420810904149
   Google Scholar
• Jantunen, A., Ellonen, H.-K., & Johansson, A. (2012). Beyond appearances - Do dynamic capabilities of innovative firms actually differ? European Management Journal, 30(2), 141–155. doi:10.1016/j.emj.2011.10.005
   Google Scholar
• Jere, M., & Davis, S. (2011). An application of uses and gratifications theory to compare consumer motivations for magazine and Internet usage among South African women’s magazine readers. Southern African Business Review, 15(1), 1–27.
   Google Scholar
• Johansson, A., Ellonen, H.-K., & Jantunen, A. (2012). Magazine publishers embracing new media: Exploring their capabilities and decision making logic. Journal of Media Business Studies, 9(2), 97–114. doi:10.1080/16522354.2012.11073546
   Google Scholar
• Kuivalainen, O., Ellonen, H.-K., & Sainio, L.-M. (2007). An online success story: The role of an online service in a magazine publisher’s business model. International Journal of E-Business Research, 3(3), 43–59. doi:10.4018/jebr.2007070104
   Google Scholar
• Martin, H. (2013). The economics of word of mouth: Designing effective social media marketing for magazines. Journal of Magazine & New Media Research, 14(2), 1–12.
   Google Scholar
• Moe, W. (2003). Buying, searching, or browsing: Differentiating between online shoppers using in-store navigational clickstream. Journal of Consumer Psychology, 13(1&2), 29–39.
   Google Scholar
• Moe, W., & Fader, P. (2004). Dynamic conversion behavior at e-commerce sites. Management Science, 50(3), 326–335. doi:10.1287/mnsc.1040.0153
   Google Scholar
• Montgomery, A., Shibo, L., Shrinivasan, K., & Liechty, J. (2004). Modeling online browsing and pattern analysis using clickstream data. Marketing Science, 23, 579–595. doi:10.1287/mksc.1040.0073
   Google Scholar
• Nienstedt, H.-W., Huber, F., & Seelman, C. (2012). The influence of the congruence between brand and consumer personality on the loyalty to print and online issues of magazine brands. International Journal on Media Management, 14(1), 3–26. doi:10.1080/14241277.2011.602033
   Google Scholar
• Novak, T., Hoffman, D., & Duhachek, A. (2003). The influence of goal-directed and exploratory activities on online flow experiences. Journal of Consumer Psychology, 13(1&2), 3–16.
   Google Scholar
• Rubin, A., & Perse, E. (1987). Audience activity and television news gratifications. Communication Research, 14(1), 58–84. doi:10.1177/009365087014001004
   Google Scholar
• Ruggiero, T. (2000). Uses and gratifications theory in the 21st century. Mass Communication and Society, 3(1), 3–37. doi:10.1207/S15327825MCS0301_02
   Google Scholar
• Sarasvathy, S. (2001). Causation and effectuation: Toward a theoretical shift from economic inevitability to entrepreneurial contingency. Academy of Management Review, 26(2), 243–263.
   Google Scholar
• Sheppard, B., Hartwick, J., & Warshaw, P. (1988). The theory of reasoned actions: A meta-analysis of past research with recommendations for modifications and future research. Journal of Consumer Research, 15, 325–343. doi:10.1086/209170
   Google Scholar
• Sonkamuotka, O. (2013). Women’s magazines and the Internet. A report for the Magazine Publishers’ Association of Finland. Retrieved October 14, 2014 from http://www.aikakauslehdet.fi/content/Liitetiedostot/pdf/Naistenlehdet_ja_netti.pdf
   Google Scholar
• Teece, D. (2007). Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal, 28(13), 1319–1350. doi:10.1002/(ISSN)1097-0266
   Google Scholar
• Van Doorn, J., Lemon, K., Mittal, V., Nass, S., Pick, D., Pirner, P., & Verhoef, P. (2010). Customer engagement behavior: Theoretical foundations and research directions. Journal of Service Research, 13(3), 253–266. doi:10.1177/1094670510375599
   Google Scholar
• Venkatesh, V., & Davis, F. (2000). A theoretical extension of the technology acceptance model: Four longitudinal field studies. Management Science, 46(2), 186–204. doi:10.1287/mnsc.46.2.186.11926
   Google Scholar
• Wikström, P., & Ellonen, H.-K. (2012). The impact of social media features on print media firms’ online business models. Journal of Media Business Studies, 9(3), 63–80. doi:10.1080/16522354.2012.11073552
   Google Scholar
• Wikström, P., & Johansson, A. (2013). Publishing. In R. Towse & C. Handke (Eds.), Handbook on the digital creative economy. Cheltenham, UK: Edward Elgar.
   Google Scholar
• World Media Trends. (2015). Special report on social media. FIPP Insight and World Newsmedia Network. Retrieved June 22, 2015 from www.fipp.com/insight
   Google Scholar
• Yadav, M. S., & Pavlou, P. A. (2014). Marketing in computer-mediated environments: Research synthesis and new directions. Journal of Marketing, 78, 20–40. doi:10.1509/jm.12.0020
   Google Scholar