Lessons Learned From Telltale Testimonies: A Descriptive Study Assessing Coverage of the Tips From Former Smokers Campaign on YouTube

References

• Centers for Disease Control and Prevention Office on Smoking and Health, National Center for Chronic Disease Prevention and Health Promotion. Smoking & Tobacco Use – Health Effects. Published June 2023. Accessed June 24, 2023.
   Google Scholar
• Loretan CG, Cornelius ME, Jamal A, Cheng YJ, Homa DM. Cigarette smoking among US adults with selected chronic diseases associated with smoking, 2010–2019. Prev Chronic Dis. 2022;19:E62. doi:10.5888/pcd19.220086.
   PubMed Web of Science ®Google Scholar
• Bernstein SL, Toll BA. Ask about smoking, not quitting: a chronic disease approach to assessing and treating tobacco use. Addict Sci Clin Pract. 2019;14(1):29. doi:10.1186/s13722-019-0159-z.
   PubMed Web of Science ®Google Scholar
• Serrano Gotarredona MP, Navarro Herrero S, Gómez Izquierdo L, Rodríguez Portal JA. Smoking-related interstitial lung disease. Radiologia (English Edition). 2022;64:277–289. doi:10.1016/j.rxeng.2022.10.008.
   PubMed Web of Science ®Google Scholar
• Golpe R, Blanco-Cid N, Dacal-Rivas D, et al. Incidence and profile of severe exacerbations of chronic obstructive pulmonary disease due to biomass smoke or tobacco. Ann Thorac Med. 2022;17(4):193–198. doi:10.4103/atm.atm_155_22.
   PubMed Web of Science ®Google Scholar
• Rothman JA, Riis JL, Hamilton KR, et al. Oral microbial communities in children, caregivers, and associations with salivary biomeasures and environmental tobacco smoke exposure. mSystems. 2023;e0003623. doi:10.1128/msystems.00036-23.
   PubMed Web of Science ®Google Scholar
• Twum F, Tome J, Ledel E, et al. The diverging trend in exposure to environmental tobacco smoke among US children. J Racial Ethn Health Disparities. 2023. doi:10.1007/s40615-023-01645-y.
   Web of Science ®Google Scholar
• Vanker A, Gie RP, Zar HJ. The association between environmental tobacco smoke exposure and childhood respiratory disease: a review. Expert Rev Respir Med. 2017;11(8):661–673. doi:10.1080/17476348.2017.1338949.
   PubMed Web of Science ®Google Scholar
• American Cancer Society. Health risks of secondhand smoke. https://www.cancer.org/cancer/risk-prevention/tobacco/health-risks-of-tobacco/secondhand-smoke.html. Published June 2023. Accessed June 24, 2023.
   Google Scholar
• Shrestha SS, Ghimire R, Wang X, Trivers KF, Homa DM, Armour BS. Cost of cigarette smoking‒attributable productivity losses, U.S., 2018. Am J Prev Med. 2022;63(4):478–485. doi:10.1016/j.amepre.2022.04.032.
   PubMed Web of Science ®Google Scholar
• Centers for Disease Control and Prevention. Smoking and tobacco use – economic trends in tobacco. https://www.cdc.gov/tobacco/data_statistics/fact_sheets/economics/econ_facts/index.htm. Published July 2022. Accessed June 24, 2023.
   Google Scholar
• World Health Organization. US$ 1.4 trillion lost every year to tobacco use – new tobacco tax manual shows ways to save lives, money, and build back better after COVID-19. https://www.who.int/news/item/12-04-2021-1.4-trillion-lost-every-year-to-tobacco-use-new-tobacco-tax-manual-shows-ways-to-save-money-and-build-back-better-after-covid-19. Published April 12, 2021. Accessed June 24, 2023.
   Google Scholar
• World Health Organization. Tobacco. https://www.who.int/news-room/fact-sheets/detail/tobacco. Published July 31, 2023. Accessed August 25, 2023.
   Google Scholar
• U.S. Department of Health and Human Services. The Health Consequences of Smoking—50 Years of Progress: A Report of the Surgeon General. Atlanta, GA, USA: U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health; 2014. Accessed June 24, 2023.
   Google Scholar
• Burns EK, Levinson AH. Reaching spanish-speaking smokers: state-level evidence of untapped potential for quitLine utilization. Am J Public Health. 2010;100(S1):S165–710. doi:10.2105/AJPH.2009.166322.
   PubMedGoogle Scholar
• Cummings SR, Coates TJ, Richard RJ, et al. Training physicians in counseling about smoking cessation: a randomized trial of the quit for life program. Ann Intern Med. 1989;110(8):640–647. doi:10.7326/0003-4819-110-8-640.
   PubMed Web of Science ®Google Scholar
• Durkin SJ, Wakefield MA, Spittal MJ. Which types of televised anti-tobacco campaigns prompt more quitline calls from disadvantaged groups? Health Educ Res. 2011;26(6):998–1009. doi:10.1093/her/cyr048.
   PubMed Web of Science ®Google Scholar
• Huang J, King BA, Babb SD, Xu X, Hallett C, Hopkins M. Sociodemographic disparities in local smoke-free law coverage in 10 states. Am J Public Health. 2015;105(9):1806–1813. doi:10.2105/AJPH.2015.302655.
   PubMed Web of Science ®Google Scholar
• Huang LL, Thrasher JF, Jiang Y, Li Q. Impact of the ‘giving cigarettes is giving harm’ campaign on knowledge and attitudes of Chinese smokers. Tob Control. 2015;24:iv28–34. doi:10.1136/tobaccocontrol-2013-051475.
   PubMed Web of Science ®Google Scholar
• Murukutla N, Turk T, Prasad CVS, Saradhi R. Results of a national mass media campaign in India to warn against the dangers of smokeless tobacco consumption. Tob Control. 2012;21(1):12–17. doi:10.1136/tc.2010.039438.
   PubMed Web of Science ®Google Scholar
• Stewart HS, Bowden JA, Bayly MC, et al. Potential effectiveness of specific anti-smoking mass media advertisements among Australian indigenous smokers. Health Educ Res. 2011;26(6):961–975. doi:10.1093/her/cyr065.
   PubMed Web of Science ®Google Scholar
• Vallone DM, Duke JC, Cullen J, McCausland KL, Allen JA. Evaluation of EX: a national mass media smoking cessation campaign. Am J Public Health. 2011;101(2):302–309. doi:10.2105/AJPH.2009.190454.
   PubMed Web of Science ®Google Scholar
• Van den Putte B, Yzer M, Southwell BG, de Bruijn GJ, Willemsen MC. Interpersonal communication as an indirect pathway for the effect of antismoking media content on smoking cessation. J Health Commun. 2011;16(5):470–485. doi:10.1080/10810730.2010.546487.
   PubMed Web of Science ®Google Scholar
• Zhu SH, Stretch V, Balabanis M, Rosbrook B, Sadler G, Pierce JP. Telephone counseling for smoking cessation: effects of single-session and multiple-session interventions. J Consult Clin Psychol. 1996;64(1):202–211. doi:10.1037//0022-006x.64.1.202.
   PubMed Web of Science ®Google Scholar
• Pew Research Center. Social media use in 2021. https://www.pewresearch.org/internet/2021/04/07/social-media-use-in-2021/. Published April 7, 2021. Accessed August 26, 2023.
   Google Scholar
• Forbes. YouTube remains the most dominant social media platform. https://www.forbes.com/sites/petersuciu/2021/04/07/youtube-remains-the-most-dominant-social-media-platform/?sh=75ca17dd6322. Published April 7, 2021. Accessed August 26, 2023.
   Google Scholar
• Arfaeinia H, Ghaemi M, Jahantigh A, Soleimani F, Hashemi H. Secondhand and thirdhand smoke: a review on chemical contents, exposure routes, and protective strategies. Environ Sci Pollut Res Int. 2023;30(32):78017–78029. doi:10.1007/s11356-023-28128-1.
   PubMed Web of Science ®Google Scholar
• Jacob P 3rd, Benowitz NL, Destaillats H, et al. Thirdhand smoke: new evidence, challenges, and future directions. Chem Res Toxicol. 2017;30:270–294. doi:10.1021/acs.chemrestox.6b00343.
   PubMed Web of Science ®Google Scholar
• Lin SY, Cheng X, Zhang J, et al. Social media data mining of antitobacco campaign messages: machine learning analysis of facebook posts. J Med Internet Res. 2023;25:e42863. doi:10.2196/42863.
   PubMed Web of Science ®Google Scholar
• Abril EP, Szczypka G, Emery SL. LMFAO! Humor as a response to fear: decomposing fear control within the extended parallel process model. J Broadcast Electron Media. 2017;61:126–143. doi:10.1080/08838151.2016.1273921.
   PubMed Web of Science ®Google Scholar
• Emery SL, Szczypka G, Abril EP, Kim Y, Vera L. Are you scared yet?: evaluating fear appeal messages in tweets about the tips campaign. J Commun. 2014;64:278–295. doi:10.1111/jcom.12083.
   PubMed Web of Science ®Google Scholar
• Sakamaki-Ching S, Schick S, Grigorean G, Li J, Talbot P. Dermal thirdhand smoke exposure induces oxidative damage, initiates skin inflammatory markers, and adversely alters the human plasma proteome. EBioMedicine. 2022;84:104256. doi:10.1016/j.ebiom.2022.104256.
   PubMed Web of Science ®Google Scholar
• Torres S, Samino S, Ràfols P, Martins-Green M, Correig X, Ramírez N. Unravelling the metabolic alterations of liver damage induced by thirdhand smoke. Environ Int. 2021;146:106242. doi:10.1016/j.envint.2020.106242.
   PubMed Web of Science ®Google Scholar
• Hang B, Wang P, Zhao Y, Chang H, Mao JH, Snijders AM. Thirdhand smoke: genotoxicity and carcinogenic potential. Chronic Dis Transl Med. 2019;6:27–34. doi:10.1016/j.cdtm.2019.08.002.
   PubMedGoogle Scholar
• U.S. Department of Health and Human Services. The Health Consequences of Involuntary Exposure to Tobacco Smoke: A Report of the Surgeon General: Secondhand Smoke. Atlanta, GA, USA: U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health; 2006. Accessed June 24, 2023
   Google Scholar
• U.S. Department of Health and Human Services. A Report of the Surgeon General: How Tobacco Smoke Causes Disease: What It Means to You. Atlanta, GA, USA: U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health; 2010. Accessed June 24, 2023
   Google Scholar
• Zhao B, Bai L, Wan R, et al. Exposure to second-hand smoke is an independent risk factor of small airway dysfunction in non-smokers with chronic cough: a retrospective case-control study. Front Public Health. 2022;10:912100. doi:10.3389/fpubh.2022.912100.
   PubMed Web of Science ®Google Scholar
• Mustra Rakic J, Zeng S, Rohdin-Bibby L, et al. Elastin degradation and lung function deterioration with remote secondhand tobacco smoke exposure in never-smokers. Chronic Obstr Pulm Dis. 2022;9:377–393. doi:10.15326/jcopdf.2022.0289.
   PubMed Web of Science ®Google Scholar
• Wu CW, Chuang HY, Watanabe K, et al. Association between secondhand smoke and peripheral arterial disease: a meta-analysis of cross-sectional studies. Int Arch Occup Environ Health. 2022;95(5):1091–1101. doi:10.1007/s00420-022-01837-9.
   PubMed Web of Science ®Google Scholar
• McDarby F, O’Hora D, O’Shea D, Byrne M. Taking the sweetness out of the ‘share a coke’ marketing campaign: the influence of personalized labelling on elementary school children’s bottled drink choices. Pediatr Obes. 2018;13:63–69. doi:10.1111/ijpo.12193.
   PubMed Web of Science ®Google Scholar
• National Commission for Health Education Counseling. Areas of responsibility, competencies, and sub-competencies for health education specialist practice analysis II 2020 (HESPA II 2020). https://assets.speakcdn.com/assets/2251/hespa_competencies_and_sub-competencies_052020.pdf. Published October 31, 2019. Accessed August 26, 2023.
   Google Scholar