88
Views
1
CrossRef citations to date
0
Altmetric
INTERNATIONAL

Internal and External Competition for Advertising Revenues in the Greek Radio Market

, &
Pages 102-116 | Published online: 08 May 2009

References

  • Albarran , A. 1996 . Media economics: Understanding markets, industries and concepts. Iowa : State University Press. .
  • Albarran , A. and Mierzejewska , B. 2004 . “ Media concentration in the U.S. and European Union: A comparative analysis ” . In Paper presented to the 6th World Media Economics Conference Montreal, Canada, May 12–15.
  • Chambers , T. 2003 . Radio programming diversity in the era of consolidation. . Journal of Radio Studies , 10 ( 1 ) : 33 – 45 .
  • Chan-Olmsted. , S. 1996 . Market competition for cable television: Reexamining its horizontal mergers and industry concentration. . The Journal of Media Economics , 9 ( 2 ) : 25 – 41 .
  • Chan-Olmsted. , S. 2006 . “ Issues in media management and technology ” . In Handbook of media management and economics Edited by: Albarran , A. , Chan-Olmsted , S. and Wirth , M. 251 – 273 . London : Lawrence Erlbaum Associates, Publishers. .
  • Chen , P-H. 2002 . Who owns cable television? Media ownership concentration in Taiwan. . The Journal of Media Economics , 15 ( 1 ) : 41 – 55 .
  • Deleersnyder , B. , Geyskens , I. , Gielens , K. and Dekimpe , M. 2002 . How cannibalistic is the Internet channel? A case study of the newspaper industry in the United Kingdom and the Netherlands. . International Journal of Research Marketing , 19 : 337 – 348 .
  • Dimmick , J. 1997 . The theory of the niche and spending on mass media: The case of the video revolution. . Journal of Media Economics , 10 ( 3 ) : 33 – 43 .
  • Dimmick , J. 2006 . “ Media competition and levels of analysis ” . In Handbook of media management and economics Edited by: Albarran , A. , Chan-Olmsted , S. and Wirth , M. 345 – 362 . London : Lawrence Erlbaum Associates, Publishers. .
  • Dimmick , J. and McDonald , G. 2001 . Network radio oligopoly, 1926–1956: Rivalrous imitation and program diversity. . The Journal of Media Economics , 14 ( 4 ) : 197 – 212 .
  • Dimmick , J. , Patterson , S. and Albarran , A. 1992 . Competition between the cable and broadcast industries: A niche analysis. . Journal of Media Economics , 5 ( 1 ) : 13 – 30 .
  • Dimmick , J. and Rothenbuhler , E. 1984 . “ Competitive displacement in the communication industries: New media in old environments ” . In The New Media Edited by: Rice , R. 287 – 306 . Beverly Hills, CA : Sage. .
  • Drushel , B. 1998 . The Telecommunications Act of 1996 and radio market structure. . Journal of Media Economics , 11 ( 3 ) : 3 – 20 .
  • Ferguson , D. 2006 . “ Industry-specific management issues ” . In Handbook of media management and economics Edited by: Albarran , A. , Chan-Olmsted , S. and Wirth , M. 297 – 325 . London : Lawrence Erlbaum Associates, Publishers. .
  • FOCUS . 2003 . Annual report BARI Media Research Services . (in Greek).
  • Greco , A. 2000 . Market concentration levels in the U.S. consumer book industry: 1995–1996. . Journal of Cultural Economics , 24 : 321 – 336 .
  • Gronlund , M. , Norback , M. and Ponni , V. 2006 . Financial performance of commercial radio in Sweden. . JIBS Working Papers Series , No. 2006–1.
  • Iosifides , P. 1997 . Methods of measuring media concentration. . Media Culture and Society , 19 : 643 – 663 .
  • Levi , T. 2002 . The influence of organizational structure on radio programming: The case of classical music radio. . Journal of Broadcasting & Electronic Media , 46 ( 2 ) : 185 – 203 .
  • Li , S-C. S. 2001 . New media and market competition: A niche analysis of television news, electronic news, and newspaper news in Taiwan. . Journal of Broadcasting and Electronic Media , 45 ( 2 ) : 259 – 276 .
  • Media Services . 2004 . Annual reports Media Research Services . (in Greek).
  • Nielsen , A. C. 1995 . Annual reports Media Research Services . (in Greek).
  • Noam , E. 2004 . “ Local media concentration in America ” . In Paper presented to the 6th World Media Economics Conference Montreal, Canada, May 12–15.
  • Picard , R. 1988 . Measure of concentration in the daily newspaper industry. . The Journal of Media Economics , 1 : 61 – 74 .
  • Picard , R. and Gronlund , M. 2002 . “ The impact of the Internet on European media advertising expenditures ” . In Paper presented to the COST A20 impact of the Internet on the Mass Media Conference Tromso, Norway, June 21–22.
  • Sanchez-Tabernero , A. and Carvajal , M. 2002 . Media concentration in the European Market. New trends and Challenges. Pamplona, , Spain : EUNSA. .
  • Stuhlfaut , M. 2005 . Economic concentration in Agricultural magazine publishing: 1993–2002. . Journal of Media Economics , 18 ( 1 ) : 21 – 33 .
  • Tirovouzis , N. 2005 . The newspaper “Macedonia” and the radio “Tsigiridi” the first Greek media companies. Thessaloniki : University Studio Press (in Greek). .
  • Tsourvakas , G. 2004 . Public television programming strategy before and after competition; The Greek case. . Journal of Media Economics , 17 ( 3 ) : 193 – 205 .
  • Van Der Wurff , R. 2003 . Structure, conduct, and performance of the agriculture trade journal market in the Netherlands. . Journal of Media Economics , 16 ( 2 ) : 121 – 138 .
  • Van Der Wurff , R. 2005 . Competition, concentration and diversity in European television markets. . Journal of Cultural Economics , 29 : 249 – 275 .
  • Van Der Wurff , R. and Cuilenburg , J. V. 2001 . Impact of moderate and ruinous competition on diversity: The Dutch television market. . Journal of Media Economics , 14 ( 4 ) : 213 – 229 .
  • Van Kranenburg , H. and Hogenbirk , A. 2006 . “ Issues in market structure ” . In Handbook of media management and economics Edited by: Albarran , A. , Chan-Olmsted , S. and Wirth , M. 325 – 344 . London : Lawrence Erlbaum Associates, Publishers .
  • Yoon , S-J. and Kim , J-H. 2001 . Is the Internet more effective than traditional media? Factors affecting the choice of Media. . Journal of Advertising Research , November–December : 53 – 60 .
  • Zaharopoulos , T. 2003 . The rise and fall of municipal radio in Greece. . Journal of Radio Studies , 10 ( 2 ) : 231 – 245 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.