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Journal of Global Scholars of Marketing Science Volume 26, 2016 - Issue 4: Creating “Flipping-the-Classroom” Cases in Training in Sensemaking and Decision-Making in Marketing
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Articles

Out-of-season timeshare exchange

反季节分时交换

Jeffrey T. WeinlandRosen College of Hospitality Management, University of Central Florida, 9907 Universal Blvd, 284A, Orlando, FL32819, USACorrespondence[email protected]
Pages 333-336 | Received 08 Mar 2016, Accepted 26 Apr 2016, Published online: 14 Sep 2016

References

  • American Resort Developers Association. (2014). Timeshare industry resource manual. Washington, DC: ARDA AIF.
  • Du Plessis, P. G. (1993). Timeshare in South Africa: Evolution, failure and reform. Journal of Property Valuation and Investment, 11, 225–237.10.1108/EUM0000000003304
  • Thaler, R. (1985). Mental accounting and consumer choice. Marketing Science, 4, 199–214.10.1287/mksc.4.3.199

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