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International Journal of Social Psychology
Revista de Psicología Social
Volume 14, 1999 - Issue 2-3
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Original Articles

Promoting AIDS-preventive behaviours: The role of message fear appeal and audience's characteristics

Potenciación de conductas preventivas del SIDA: el papel de la apelación al miedo en los mensajes y las características de la audiencia

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Pages 251-270 | Published online: 23 Jan 2014

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