The Marketing Strategies of Platt Bros & Co. Ltd of Oldham, 1906–1940

Reference

• British exports registered their all-time peak value during January 1922.
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• Lancashire Record Office, Preston (L.R.O.), DDPSL 1/86/7. Hereafter the location code ‘L.R.O. DDPSL’, identifying the Platt-Saco-Lowell archive which was deposited at Preston in 1979 and listed in a 204-page catalogue, will be omitted from references.
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• 1/125/6.
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• 1/75/8.
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• 15/2/13. Commission payments to four principal foreign agents peaked in 1907–08, to A. Sington and to N. Wadia of Bombay in 1907 and to W. W. Derham of Leipzig and to Mitsui & Co. in 1908.
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• The Big Six firms had earlier absorbed another seven firms. The firm established by the American immigrant to Manchester, J. C. Dyer, had been absorbed in 1838 by Matthew Curtis, that of John Elce by Lord Bros in 1878, that of Evan Leigh by Brooks & Doxey in 1888, that of Michael Buck by Dobson & Barlow in 1885, Parr Curtis & Madeley in 1892 by John Hetherington and the firms of John Tatham and Lord Bros by Brooks & Doxey, respectively in 1892 and 1920.
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• Textile Machinery Makers Ltd, Minute Book No. 1,13/1/1, p. 108,4 May 1932; p. 112,25 May 1932.
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• 13/1/2, p. 206–07, 8 January 1936.
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• 1/90/4. Platt Bros, Minute Book No. 4, pp. 79, 84, 4 November 1937.
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• 1/42/4, p. 197, 23 April 1883.
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• 1/90/11, p. 4, 3 May 1928; p. 19, 17 July 1928.
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• 13/1/4, p. 18, 16 April 1948.
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• 1/89/25–119.
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• 13/1/5, p. 105, 3 October 1946, K. H. Preston.
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• 1/91/2 (manuscript minutes), 17 November 1926; 1/90/11 p. 53, 19 March 1929.
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• 1/90/4, p. no, 5 May 1938; 1/89/114, 1939.
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• 1/90/4, p. 42, 14 January 1937.
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• 13/1/2, p. 158, 12 December 1934; 1/90/4 p. 75, 21 October 1937; 1/90/4, p. 142, 4 January 1939.
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• 1/90/4, p. 142, 4 January 1939.
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• 1/90/11, p. 175, 10 February 1931.
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• 1/90/11, p. 257, 31 May 1932.
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• 1/90/4, p. 150, 2 March 1939.
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• 1/90/3, p. 93, 3 November 1932.
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• 1/90/3, pp. 143–44, 16 March 1934.
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• 1/90/11, p. 236, 16 February 1932.
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• 1/90/11, p. 219, 24 November 1931.
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• 1/90/3, p. 128, 9 February 1933.
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• 1/90/3, p. 124, 2 February 1933; p. 213, 7 December 1933.
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• 13/1/2, p. 42; 8 February 1933; p. 49, 22 March 1933; p. 60, 18 May 1934.
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• Manchester ôuardian, 23 November 1935, p. 15.
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• Ibid., 29 November 1935, pp. 10 & 14; Manchester Guardian Commercial, 7 February 1936, p. 119, 5 June 1936, p. 518.
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• 1/90/3, p. 304, 18 April 1935.
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• 1/90/4, p. 66, 24 June 1937.
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• 13/1/2, p. 96, i November 1933; pp. 98–99, 15 November 1933.
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• 13/1/2, pp. 169–70, 13 March 1935; p. 172, 17 April 1935.
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• 13/1/2, p. 135, 13 June 1934.
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• 13/1/2, pp. 178–79, 8 May 1935.
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• 13/1/2, p. 195, 11 September 1935.
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• 13/2/2, p. 210, 19 February 1936; p. 221, 20 May 1936; p. 228, 12 August 1936; pp. 237–38, 11 November 1936; p. 261, 8 December 1936.
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• 13/1/2, p. 141, 8 August 1934.
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• 13/1/2, p. 188, 9 October 1935.
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• The last Japanese orders for ring frames from Platts were placed by Dai Nippon in 1932 for cotton spinning and in 1933 for worsted spinning. 1/42/25, pp. 156, 161, 233; 1/57/11, p. 104.
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• 13/1/2, p. 195, 4 September 1935.
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• 13/1/3, pp. 80–81, 18 January 1939; p. 87, 1 March 1939.
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• 1/107/1, Agency Agreements.
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• 1/90/3, pp. 275–76,15 November 1934; p. 298,20 March 1935; p. 322, 3 October 1935; 13/1/2, p. 153, 7 November 1934; p. 168, 13 March 1935; p. 194, n September 1935.
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• 13/1/2, p. 116, 21 February 1934; 13/1/3, p. 10, 24 June 1937; pp. 218–19, 31 March 1941.
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• D. A. Farnie, ‘The Textile Machine-Making Industry and the World Market, 1870–1960’, Business History, xxxn(4) (1990), pp. 160–61,170.
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• DDPSL 1/106/37, P-271 W. Bissett’s Report No. 5 from Japan, 23 April 1931.
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