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Original Article

Customer satisfaction: the case for measurement

Pages 17-21 | Published online: 10 Jul 2009

References

  • Brown A. Customer Care Management. Butterworth-Heinemarin, OxfordUK 1989
  • Crosby P B. Quality is Free - the Art of Making Quality Certain. McGraw Hill, New York 1979
  • Hutchins D. Achieve Total Quality. Director Books, Cambridge 1992
  • Liswood L A. Serving Them Right. Harper Business, New York 1950
  • Band W A. Creating Value for Customers. John Wiley and Sons, ChichesterUK 1991
  • Peters T. A Passion for Excellence. Fontana, London 1985
  • Hopson B, Scally M. 12 Steps to Success Through Service. Mercury, London 1989

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