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Journal of Health Communication
International Perspectives
Volume 29, 2024 - Issue sup1: Climate Communication Challenges: Hazards, Health, Preparedness
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Research Article

Reconsidering the Effectiveness of Fear Appeals: An Experimental Study of Interactive Fear Messaging to Promote Positive Actions on Climate Change

Hongjie TangSchool of Journalism and Communication, Tsinghua University, Beijing, ChinaView further author information
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Liang ChenSchool of Journalism and Communication, Tsinghua University, Beijing, ChinaCorrespondence[email protected]
View further author information
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Sijia LiuSchool of Journalism and Communication, Tsinghua University, Beijing, ChinaView further author information
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Xinying TanSchool of Journalism and Communication, Tsinghua University, Beijing, ChinaView further author information
&
Yunsong LiSchool of Journalism and Communication, Tsinghua University, Beijing, ChinaView further author information
Pages 57-67 | Published online: 05 Jun 2024
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