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Volume 14, Issue 1

International Journal on Media Management

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International Journal on Media Management, Volume 14, Issue 1 (2012)

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International Journal on Media Management, Volume 14, Issue 1 (2012)

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Editor's Announcement

Editorial

Editor's Announcement

Pages: 1-2

Published online: 12 Mar 2012

CitationforEditor's Announcement | Full Text | PDF (49 KB)

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Original Articles

Article

The Influence of the Congruence Between Brand and Consumer Personality on the Loyalty to Print and Online Issues of Magazine Brands

Heinz-Werner Nienstedt, Frank Huber & Carolin Seelmann

Pages: 3-26

Published online: 12 Mar 2012

AbstractforThe Influence of the Congruence Between Brand and Consumer Personality on the Loyalty to Print and Online Issues of Magazine Brands | Full Text | References | PDF (198.8 KB)

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Article

Factors Supporting and Hindering New Entry in Media Markets: A Study of Media Entrepreneurs

Ben Compaine & Anne Hoag

Pages: 27-49

Published online: 12 Mar 2012

AbstractforFactors Supporting and Hindering New Entry in Media Markets: A Study of Media Entrepreneurs | Full Text | References | PDF (173.8 KB)

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Article

Effects of Market Concentration in Theatrical Distribution: The Case of the Big Five Western European Countries

Alejandro Pardo & Alfonso Sánchez-Tabernero

Pages: 51-71

Published online: 12 Mar 2012

AbstractforEffects of Market Concentration in Theatrical Distribution: The Case of the Big Five Western European Countries | Full Text | References | PDF (1.4 MB)

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Book Review

The Media Economy, by Alan Albarran

New York: Routledge, 2010. ISBN: 978-0-415-99045-5 (hardcover), 202 pp.

Ben Compaine

Pages: 73-75

Published online: 12 Mar 2012

First Page PreviewforThe Media Economy, by Alan Albarran | Full Text | References | PDF (60.6 KB)

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Call for Papers

Pages: 77-78

Published online: 12 Mar 2012

CitationforCall for Papers | Full Text | PDF (51.6 KB)

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