Journal of Media Economics, Volume 17, Issue 4 (2004)

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Journal of Media Economics, Volume 17, Issue 4 (2004)

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Original Articles

Article
Interactivity Potentials and Usage of German Press-Title Web Sites: An Empirical Investigation
Torsten J. Gerpott & Hendrik Wanke
Pages: 241-260
Published online: 17 Nov 2009
AbstractforInteractivity Potentials and Usage of German Press-Title Web Sites: An Empirical Investigation | PDF (117.9 KB)
  • 84 Views
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Article
Mergers and Acquisitions in the Media Industries: Were Failures Really Unforeseeable?
Stephanie Peltier
Pages: 261-278
Published online: 17 Nov 2009
AbstractforMergers and Acquisitions in the Media Industries: Were Failures Really Unforeseeable? | PDF (393.5 KB)
  • 1289 Views
  • 35 CrossRef citations
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Article
Market Competition and the Media Performance of Taiwan's Cable Television Industry
Shu-Chu Sarrina Li
Pages: 279-294
Published online: 17 Nov 2009
AbstractforMarket Competition and the Media Performance of Taiwan's Cable Television Industry | PDF (103.5 KB)
  • 131 Views
  • 5 CrossRef citations
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Article
Vertical Integration and Excess Capacity Investment Policies and Decisions by Swedish Regional Newspapers
Stefan Melesko
Pages: 295-308
Published online: 17 Nov 2009
AbstractforVertical Integration and Excess Capacity Investment Policies and Decisions by Swedish Regional Newspapers | PDF (89.8 KB)
  • 47 Views
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Article
Exploring a Free Association Methodology to Capture and Differentiate Abstract Media Brand Associations: A Study of Three Cable News Networks
Walter S. McDowell
Pages: 309-320
Published online: 17 Nov 2009
AbstractforExploring a Free Association Methodology to Capture and Differentiate Abstract Media Brand Associations: A Study of Three Cable News Networks | PDF (80.2 KB)
  • 512 Views
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