International Journal of Strategic Communication, Volume 3, Issue 4 (2009)

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International Journal of Strategic Communication, Volume 3, Issue 4 (2009)

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Articles

Article
Classifying Publics: Communication Behaviors and Problem-Solving Characteristics in Controversial Issues
Lan Ni & Jeong-Nam Kim
Pages: 217-241
Published online: 27 Oct 2009
AbstractforClassifying Publics: Communication Behaviors and Problem-Solving Characteristics in Controversial Issues | Full Text | References | PDF (305.1 KB)
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Article
Causal Linkages between Relationship Cultivation Strategies and Relationship Quality Outcomes
Eyun-Jung Ki & Linda Hon
Pages: 242-263
Published online: 27 Oct 2009
AbstractforCausal Linkages between Relationship Cultivation Strategies and Relationship Quality Outcomes | Full Text | References | PDF (635.9 KB)
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Article
Communicating Corporate Social Responsibility and Brand Sincerity: A Case Study of Chipotle Mexican Grill's ‘Food with Integrity’ Program
Matthew W. Ragas & Marilyn S. Roberts
Pages: 264-280
Published online: 27 Oct 2009
AbstractforCommunicating Corporate Social Responsibility and Brand Sincerity: A Case Study of Chipotle Mexican Grill's ‘Food with Integrity’ Program | Full Text | References | PDF (191.6 KB)
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