Marketing Education Review, Volume 23, Issue 2 (2013)

Browse this journal
Sample our Economics, Finance,Business & Industry journals, sign in here to start your access, latest two full volumes FREE to you for 14 days

Marketing Education Review, Volume 23, Issue 2 (2013)

See all volumes and issues
Vol 34, 2024 Vol 33, 2023 Vol 32, 2022 Vol 31, 2021 Vol 30, 2020 Vol 29, 2019 Vol 28, 2018 Vol 27, 2017 Vol 26, 2016 Vol 25, 2015 Vol 24, 2014 Volume 23, 2013 Vol 22, 2012 Vol 21, 2011 Vol 20, 2010 Vol 19, 2009 Vol 18, 2008 Vol 17, 2007 Vol 16, 2006 Vol 15, 2005 Vol 14, 2004 Vol 13, 2003 Vol 12, 2002 Vol 11, 2001 Vol 10, 2000 Vol 9, 1999 Vol 8, 1998 Vol 7, 1997 Vol 6, 1996 Vol 5, 1995 Vol 4, 1994 Vol 3, 1993 Vol 2, 1992 Vol 1, 1990-1991
Download citations Download PDFs Download issue

Original Article

From the Editor
Brian A. Vander Schee
Pages: 103-104
Published online: 08 Dec 2014
CitationforFrom the Editor | PDF (423.2 KB)
  • 6 Views
  • 0 CrossRef citations
  • 0Altmetric
What Drives Publishing Productivity for Pretenure Marketing Faculty: Insights Using the Lens of Resource Advantage Theory
Rodney C. Runyan, Carol Finnegan, Tracy Gonzalez-Padron & Nathan D. Line
Pages: 105-120
Published online: 08 Dec 2014
AbstractforWhat Drives Publishing Productivity for Pretenure Marketing Faculty: Insights Using the Lens of Resource Advantage Theory | References | PDF (566.7 KB)
  • 76 Views
  • 5 CrossRef citations
  • 0Altmetric
Building the Technology Toolkit of Marketing Students: The Emerging Technologies in Marketing Initiative
Fred L. Miller, W. Glynn Mangold, Joy Roach & Terry Holmes
Pages: 121-136
Published online: 08 Dec 2014
AbstractforBuilding the Technology Toolkit of Marketing Students: The Emerging Technologies in Marketing Initiative | References | PDF (612.6 KB)
  • 140 Views
  • 11 CrossRef citations
  • 0Altmetric
Proposing Community-Based Learning in the Marketing Curriculum
Susan Cadwallader, Catherine Atwong & Aubrey Lebard
Pages: 137-150
Published online: 08 Dec 2014
AbstractforProposing Community-Based Learning in the Marketing Curriculum | References | PDF (631.2 KB)
  • 65 Views
  • 18 CrossRef citations
  • 0Altmetric
What Ratemyprofessors.com Reveals About How and Why Students Evaluate Their Professors: A Glimpse Into the Student Mind-Set
Katherine B. Hartman & James B. Hunt
Pages: 151-162
Published online: 08 Dec 2014
AbstractforWhat Ratemyprofessors.com Reveals About How and Why Students Evaluate Their Professors: A Glimpse Into the Student Mind-Set | References | PDF (519.2 KB)
  • 128 Views
  • 10 CrossRef citations
  • 0Altmetric
Student Identification of Academic Cheating Typology and the Link to Shoplifting Motivation
Kevin J. Shanahan, Christopher D. Hopkins, Les Carlson & Mary Anne Raymond
Pages: 163-178
Published online: 08 Dec 2014
AbstractforStudent Identification of Academic Cheating Typology and the Link to Shoplifting Motivation | References | PDF (596.2 KB)
  • 97 Views
  • 5 CrossRef citations
  • 0Altmetric
A Test of the Spirit: The Duquesne University Shootings
Audrey Guskey
Pages: 179-190
Published online: 08 Dec 2014
AbstractforA Test of the Spirit: The Duquesne University Shootings | References | PDF (658.9 KB)
  • 26 Views
  • 0 CrossRef citations
  • 0Altmetric
Burlington Industries: Modernize or Perish
Earl D. Honeycutt
Pages: 191-196
Published online: 08 Dec 2014
AbstractforBurlington Industries: Modernize or Perish | References | PDF (474.1 KB)
  • 16 Views
  • 0 CrossRef citations
  • 0Altmetric

Explore articles