Marketing Education Review, Volume 31, Issue 4 (2021)

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Marketing Education Review, Volume 31, Issue 4 (2021)

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Special Issue Part II

Letter from the editor

Article
EDITORIAL
Barbara Ross Wooldridge
Pages: 273-274
Published online: 18 Nov 2021
CitationforEDITORIAL | Full Text | PDF (140.3 KB) | EPUB
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Article

Article
Hybrid and Online Peer Group Grading: Adding Assessment Efficiency While Maintaining Perceived Fairness
Brian A. Vander Schee & Tim Dugan Birrittella
Pages: 275-283
Published online: 14 Feb 2021
AbstractforHybrid and Online Peer Group Grading: Adding Assessment Efficiency While Maintaining Perceived Fairness | Full Text | References | PDF (311.6 KB) | EPUB
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Article
SYNCHRONOUS ONLINE DISCUSSION BOARD AS A PRIMARY MODE OF DELIVERING MARKETING EDUCATION: RESPONDING TO THE COVID-19 PANDEMIC AND BEYOND
David S. Ackerman & Barbara L. Gross
Pages: 284-293
Published online: 12 Mar 2021
AbstractforSYNCHRONOUS ONLINE DISCUSSION BOARD AS A PRIMARY MODE OF DELIVERING MARKETING EDUCATION: RESPONDING TO THE COVID-19 PANDEMIC AND BEYOND | Full Text | References | PDF (354.2 KB) | EPUB
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Article
DISTANCE BE DAMNED: THE IMPORTANCE OF SOCIAL PRESENCE IN A PANDEMIC CONSTRAINED ENVIRONMENT
Corky Mitchell, Kelley Cours Anderson, Debra Laverie Ph.D & Ashley Hass
Pages: 294-310
Published online: 21 Jun 2021
AbstractforDISTANCE BE DAMNED: THE IMPORTANCE OF SOCIAL PRESENCE IN A PANDEMIC CONSTRAINED ENVIRONMENT | Full Text | References | PDF (1.9 MB) | EPUB
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Article
HOW TO NOT DISAPPEAR COMPLETELY: USING VIDEO-BASED DISCUSSIONS TO ENHANCE STUDENT SOCIAL PRESENCE IN AN ONLINE COURSE
Alex Milovic & Rebecca Dingus
Pages: 311-321
Published online: 01 Jul 2021
AbstractforHOW TO NOT DISAPPEAR COMPLETELY: USING VIDEO-BASED DISCUSSIONS TO ENHANCE STUDENT SOCIAL PRESENCE IN AN ONLINE COURSE | Full Text | References | PDF (377.8 KB) | EPUB
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Article
A CRISIS MANAGEMENT MODEL FOR MARKETING EDUCATION: REFLECTIONS ON MARKETING EDUCATION SYSTEM’S TRANSFORMATION IN VIEW OF THE COVID-19 CRISIS
George Spais & Pallab Paul
Pages: 322-339
Published online: 13 Jul 2021
AbstractforA CRISIS MANAGEMENT MODEL FOR MARKETING EDUCATION: REFLECTIONS ON MARKETING EDUCATION SYSTEM’S TRANSFORMATION IN VIEW OF THE COVID-19 CRISIS | Full Text | References | PDF (3.5 MB) | EPUB
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Article
Educational Risk: Lessons Learned during the COVID-19 Pandemic
Barbara Ross Wooldridge, Kyung-Ah Byun, Zhi (Kacie) Pei, JungHwa (Jenny) Hong & Krist R. Swimberghe
Pages: 340-351
Published online: 02 Aug 2021
AbstractforEducational Risk: Lessons Learned during the COVID-19 Pandemic | Full Text | References | PDF (655.9 KB) | EPUB
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