The International Review of Retail, Distribution and Consumer Research, Volume 32, Issue 3 (2022)

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The International Review of Retail, Distribution and Consumer Research, Volume 32, Issue 3 (2022)

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Research Article

Article
Omnichannel marketing: structured review, synthesis, and future directions
Anh Nguyen, Robert McClelland, Nguyen Hoang Thuan & Thinh Gia Hoang
Pages: 221-265
Published online: 12 Feb 2022
AbstractforOmnichannel marketing: structured review, synthesis, and future directions | Full Text | References | PDF (1.6 MB) | EPUB
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Article
Antecedents of trust in product review blogs and their impact on users’ behavioral intentions
Antonio Eliezer Raposo Junior, Emerson Wagner Mainardes & Poliano Bastos da Cruz
Pages: 266-292
Published online: 23 Feb 2022
AbstractforAntecedents of trust in product review blogs and their impact on users’ behavioral intentions | Full Text | References | PDF (957.8 KB) | EPUB
  • 473 Views
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Article
Product bundling for ‘Efficient’ vs ‘Non-Efficient’ customers: Market Basket Analysis employing Genetic Algorithm
Saurabh Pradhan, Pankaj Priya & Gokulananda Patel
Pages: 293-310
Published online: 25 Mar 2022
AbstractforProduct bundling for ‘Efficient’ vs ‘Non-Efficient’ customers: Market Basket Analysis employing Genetic Algorithm | Full Text | References | PDF (550.8 KB) | EPUB
  • 473 Views
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Article
Sustainability reporting and retail sector performance: worldwide evidence
Amina Buallay
Pages: 311-330
Published online: 04 Mar 2022
AbstractforSustainability reporting and retail sector performance: worldwide evidence | Full Text | References | PDF (462.1 KB) | EPUB
  • 1300 Views
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Article
Music and consumer behavior in chain stores: theoretical explanation and empirical evidence
Mohammad Rahim Esfidani, Shirin Rafiei Samani & Amir Khanlari
Pages: 331-348
Published online: 09 Mar 2022
AbstractforMusic and consumer behavior in chain stores: theoretical explanation and empirical evidence | Full Text | References | PDF (492.8 KB) | EPUB
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