Journal of Marketing Management, Volume 29, Issue 11-12 (2013)

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Journal of Marketing Management, Volume 29, Issue 11-12 (2013)

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Articles

Article
Emotions and dissonance in ‘ethical’ consumption choices
Diana Gregory-Smith, Andrew Smith & Heidi Winklhofer
Pages: 1201-1223
Published online: 14 Jun 2013
AbstractforEmotions and dissonance in ‘ethical’ consumption choices | Full Text | References | PDF (257.5 KB)
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Article
Interactive effects of marketing strategy formulation and implementation upon firm performance
B. Ramaseshan, Asmai Ishak & Russel P. J. Kingshott
Pages: 1224-1250
Published online: 14 Jun 2013
AbstractforInteractive effects of marketing strategy formulation and implementation upon firm performance | Full Text | References | PDF (289 KB)
  • 2075 Views
  • 9 CrossRef citations
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Article
A brand so bad it’s good: The paradoxical place marketing of Belfast
Stephen Brown, Pierre McDonagh & Clifford J. Shultz II
Pages: 1251-1276
Published online: 03 Jul 2013
AbstractforA brand so bad it’s good: The paradoxical place marketing of Belfast | Full Text | References | PDF (230 KB)
  • 1444 Views
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Article
From conspicuous to considered fashion: A harm-chain approach to the responsibilities of luxury-fashion businesses
Marylyn Carrigan, Caroline Moraes & Morven McEachern
Pages: 1277-1307
Published online: 28 Jun 2013
AbstractforFrom conspicuous to considered fashion: A harm-chain approach to the responsibilities of luxury-fashion businesses | Full Text | References | PDF (384.1 KB)
  • 4585 Views
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Article
Developing brand champions: A franchisee perspective
Ceridwyn King, Debra Grace & Scott Weaven
Pages: 1308-1336
Published online: 27 Jun 2013
AbstractforDeveloping brand champions: A franchisee perspective | Full Text | References | PDF (298 KB)
  • 837 Views
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Article
Nutritional labelling information: Utilisation of new technologies
Ben Lowe, Diogo M. de Souza-Monteiro & Iain Fraser
Pages: 1337-1366
Published online: 27 Jun 2013
AbstractforNutritional labelling information: Utilisation of new technologies | Full Text | References | PDF (347.8 KB)
  • 652 Views
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Article
Brand management in small and medium-sized (SME) retailers: A future research agenda
Richard Mitchell, Karise Hutchinson & Barry Quinn
Pages: 1367-1393
Published online: 08 Jul 2013
AbstractforBrand management in small and medium-sized (SME) retailers: A future research agenda | Full Text | References | PDF (294.7 KB)
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Article
Party time: recreation rituals in the world of B2B
Julien Cayla, Bernard Cova & Lionel Maltese
Pages: 1394-1421
Published online: 18 Jun 2013
AbstractforParty time: recreation rituals in the world of B2B | Full Text | References | PDF (458.4 KB)
  • 625 Views
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Errata

Correction
Erratum
Page: 1
Published online: 23 Sep 2013
CitationforErratum | Full Text | PDF (73.4 KB)
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Free Access

Book Reviews

Book Review
Marketing: A critical textbook
Richard J. Varey
Pages: 1422-1424
Published online: 10 Oct 2013
First Page PreviewforMarketing: A critical textbook | Full Text | PDF (69.9 KB)
  • 574 Views
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Book Review
Deception in the marketplace: The psychology of deceptive persuasion and consumer self-protection
Michael Saren
Pages: 1424-1425
Published online: 10 Oct 2013
CitationforDeception in the marketplace: The psychology of deceptive persuasion and consumer self-protection | Full Text | References | PDF (57 KB)
  • 318 Views
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Book Review
Inside marketing: Practices, ideologies, devices
Nicole Kirpalani
Pages: 1426-1428
Published online: 10 Oct 2013
First Page PreviewforInside marketing: Practices, ideologies, devices | Full Text | References | PDF (62.8 KB)
  • 174 Views
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Book Review
Explorations in Consumer Culture Theory
Ming Lim
Pages: 1428-1430
Published online: 10 Oct 2013
First Page PreviewforExplorations in Consumer Culture Theory | Full Text | PDF (61.9 KB)
  • 356 Views
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Book Review
Memorable customer experiences: A research anthology
Jon Reast
Pages: 1430-1432
Published online: 10 Oct 2013
First Page PreviewforMemorable customer experiences: A research anthology | Full Text | PDF (62.2 KB)
  • 281 Views
  • 1 CrossRef citations
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Book Review
Political marketing: Principles and applications
Darren Lilleker
Pages: 1432-1434
Published online: 10 Oct 2013
First Page PreviewforPolitical marketing: Principles and applications | Full Text | PDF (60.9 KB)
  • 639 Views
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