Journal of Marketing Management, Volume 8, Issue 3 (1992)

Browse this journal
Sample our Economics, Finance,Business & Industry journals, sign in here to start your access, latest two full volumes FREE to you for 14 days

Journal of Marketing Management, Volume 8, Issue 3 (1992)

See all volumes and issues
Vol 40, 2024 Vol 39, 2023 Vol 38, 2022 Vol 37, 2021 Vol 36, 2020 Vol 35, 2019 Vol 34, 2018 Vol 33, 2017 Vol 32, 2016 Vol 31, 2015 Vol 30, 2014 Vol 29, 2013 Vol 28, 2012 Vol 27, 2010-2011 Vol 26, 2010 Vol 25, 2009 Vol 24, 2008 Vol 23, 2007 Vol 22, 2006 Vol 21, 2005 Vol 20, 2004 Vol 19, 2003 Vol 18, 2002 Vol 17, 2001 Vol 16, 2000 Vol 15, 1999 Vol 14, 1998 Vol 13, 1997 Vol 12, 1996 Vol 11, 1995 Vol 10, 1994 Vol 9, 1993 Volume 8, 1992 Vol 7, 1991 Vol 6, 1990 Vol 5, 1989-1990 Vol 4, 1988-1989 Vol 3, 1987-1988 Vol 2, 1986-1987 Vol 1, 1985-1986
Download citations Download PDFs Download issue

Editorials

Editorial
Editorial
Michael J. Baker Editor
Pages: 195-197
Published online: 06 May 2010
First Page PreviewforEditorial | PDF (180.8 KB)
  • 5 Views
  • 1 CrossRef citations
  • 0Altmetric

Original Articles

Article
Talking straight about competitive strategy
Shiv Sahai Mathur
Pages: 199-217
Published online: 06 May 2010
AbstractforTalking straight about competitive strategy | References | PDF (1.3 MB)
  • 98 Views
  • 24 CrossRef citations
  • 0Altmetric
Article
Historical perspective in marketing management, explicating experience
Nico J. Vink
Pages: 219-237
Published online: 06 May 2010
AbstractforHistorical perspective in marketing management, explicating experience | References | PDF (1.4 MB)
  • 49 Views
  • 9 CrossRef citations
  • 0Altmetric
Article
An empirical study of firms' co‐ordination of functional and market entry timing strategies
Veronica Wong
Pages: 239-257
Published online: 06 May 2010
AbstractforAn empirical study of firms' co‐ordination of functional and market entry timing strategies | References | PDF (1.2 MB)
  • 24 Views
  • 4 CrossRef citations
  • 0Altmetric
Article
Product classifications and marketing strategy
Hume F. Winzar
Pages: 259-268
Published online: 06 May 2010
AbstractforProduct classifications and marketing strategy | References | PDF (627 KB)
  • 368 Views
  • 14 CrossRef citations
  • 0Altmetric
Article
Motives for retailer internationalization: Their impact, structure and implications
David E. Williams
Pages: 269-285
Published online: 06 May 2010
AbstractforMotives for retailer internationalization: Their impact, structure and implications | References | PDF (1.1 MB)
  • 399 Views
  • 86 CrossRef citations
  • 0Altmetric

Book Reviews

Book Review
Book reviews
Andy Lowe, Bill Donaldson, Susan A. Shaw, D. C. Pitt, Rob Morgan & Lyn McGregor
Pages: 287-293
Published online: 06 May 2010
AbstractforBook reviews | References | PDF (448.7 KB)
  • 6 Views
  • 0 CrossRef citations
  • 0Altmetric

Miscellany

Books received
Pages: 295-296
Published online: 06 May 2010
CitationforBooks received | PDF (118.3 KB)
  • 6 Views
  • 0 CrossRef citations
  • 0Altmetric
About the authors
Pages: 297-298
Published online: 06 May 2010
CitationforAbout the authors | PDF (83.8 KB)
  • 6 Views
  • 0 CrossRef citations
  • 0Altmetric

Explore articles

Explore the most recently published articles

Inclusive marketing and disability: value creation strategies for organisations and society in the toy industry
Barbara Masiello et al.
Article | Published online: 17 Jul 2024
Co-creating sustainability: transformative power of the brand
Nitha Palakshappa et al.
Article | Published online: 17 Jul 2024
Open Access
Towards an ontology of consumers as distributed networks (or the end of ‘consumer research’ as we know it?): retrospective insights from the praxeomorphism of Russell Belk’s ‘extended self’
Craig J. Thompson
Article Commentary | Published online: 3 Jun 2024
Free Access
Reflections on a reimagined future for consumer research
Paul Hewer
Article Commentary | Published online: 3 Jun 2024
Open Access
View all latest articles