Journal of Food Products Marketing, Volume 23, Issue 8 (2017)

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Journal of Food Products Marketing, Volume 23, Issue 8 (2017)

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Original Articles

Article
Quality Factors Influencing Consumer Demand for Small Fruit by Focus Group and Sensory Test
Stefania Chironi, Simona Bacarella, Luca Altamore & Marzia Ingrassia
Pages: 857-872
Published online: 02 Feb 2017
AbstractforQuality Factors Influencing Consumer Demand for Small Fruit by Focus Group and Sensory Test | Full Text | References | PDF (1.3 MB) | Supplemental
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Article
Consumer Expectations for Geographical Origin: Eliciting Willingness to Pay (WTP) Using the Disconfirmation of Expectation Theory (EDT)
Elena Kokthi & Drita Kruja
Pages: 873-889
Published online: 21 Dec 2016
AbstractforConsumer Expectations for Geographical Origin: Eliciting Willingness to Pay (WTP) Using the Disconfirmation of Expectation Theory (EDT) | Full Text | References | PDF (1.1 MB)
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Article
Assessing the Impact of Rice Import Quota Policy on the Malaysian Rice Sector
Mohammad Javad Dordkeshan, Mad Nasir Shamsudin, Zainalabidin Mohamed & Alias Radam
Pages: 890-900
Published online: 03 Feb 2017
AbstractforAssessing the Impact of Rice Import Quota Policy on the Malaysian Rice Sector | Full Text | References | PDF (953 KB)
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Article
How Differing Demographic Factors Impact upon Customer Loyalty Towards National or International Fast-Food Chains: A Comparative Study in Emerging Markets
R. K. Srivastava
Pages: 901-925
Published online: 01 Mar 2017
AbstractforHow Differing Demographic Factors Impact upon Customer Loyalty Towards National or International Fast-Food Chains: A Comparative Study in Emerging Markets | Full Text | References | PDF (1.6 MB)
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Article
The Role of Retailer Trust and Word of Mouth in Buying Organic Foods in an Emerging Market
S. Pandey & A. Khare
Pages: 926-938
Published online: 01 Mar 2017
AbstractforThe Role of Retailer Trust and Word of Mouth in Buying Organic Foods in an Emerging Market | Full Text | References | PDF (945.2 KB)
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Article
Shelf Life Date Extension of Fresh-Cut Salad: A Consumer Perspective
Stefanella Stranieri & Lucia Baldi
Pages: 939-954
Published online: 01 Mar 2017
AbstractforShelf Life Date Extension of Fresh-Cut Salad: A Consumer Perspective | Full Text | References | PDF (1.1 MB)
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Article
Social Marketing of a Fortified Staple Food at Scale: Generating Demand for Fortified Rice in Brazil
Peiman Milani, Emily Carnahan, Seema Kapoor, Corwyn Ellison, Caroline Manus, Rebecca Spohrer, Gaby van den Berg, Julian Wolfson & Katharine Kreis
Pages: 955-978
Published online: 10 Feb 2017
AbstractforSocial Marketing of a Fortified Staple Food at Scale: Generating Demand for Fortified Rice in Brazil | Full Text | References | PDF (2.1 MB)
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Editorial Board

EOV Editorial Board
Page: 979
Published online: 27 Nov 2017
CitationforEOV Editorial Board | Full Text | PDF (31.7 KB)
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