Journal of Marketing for Higher Education, Volume 15, Issue 1 (2005)

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Journal of Marketing for Higher Education, Volume 15, Issue 1 (2005)

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Original Articles

Article
An Examination of ‘Self-Monitoring’ and the ‘Influence of Others’ as Determinants of Attitude to the Higher Education Application Service Process in the UK
Geraldine Clarke
Pages: 1-20
Published online: 08 Sep 2008
AbstractforAn Examination of ‘Self-Monitoring’ and the ‘Influence of Others’ as Determinants of Attitude to the Higher Education Application Service Process in the UK | References | PDF (612.6 KB)
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Article
Why Do Students Switch from One University to Another: The View of Students Studying for a Foreign Degree in Hong Kong
Mike Willis
Pages: 23-49
Published online: 08 Sep 2008
AbstractforWhy Do Students Switch from One University to Another: The View of Students Studying for a Foreign Degree in Hong Kong | References | PDF (680.5 KB)
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Article
Adjustment in University Students Admitted by High School Recommendations as Compared with Their Classmates
Chau-kiu Cheung, David Ping-Pui Lok & David Kin-keung Chan
Pages: 51-79
Published online: 08 Sep 2008
AbstractforAdjustment in University Students Admitted by High School Recommendations as Compared with Their Classmates | References | PDF (653.1 KB)
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Article
At the End of the Day, I Want to Be Close to Home: Adult Students' Preferences for College Proximity to Work and Home
Michael J. Roszkowski & Paul J. Reilly
Pages: 81-95
Published online: 08 Sep 2008
AbstractforAt the End of the Day, I Want to Be Close to Home: Adult Students' Preferences for College Proximity to Work and Home | References | PDF (597.2 KB)
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Article
Demographic and Psychographic Variables Associated with Hispanic Business Majors Intending to Pursue Graduate Studies: Marketing Implications
Russell Adams, Morris Kalliny, Anshu Saran & Gilberto de los Santos
Pages: 97-115
Published online: 08 Sep 2008
AbstractforDemographic and Psychographic Variables Associated with Hispanic Business Majors Intending to Pursue Graduate Studies: Marketing Implications | References | PDF (615.2 KB)
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