Journal of Nonprofit & Public Sector Marketing, Volume 25, Issue 2 (2013)

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Journal of Nonprofit & Public Sector Marketing, Volume 25, Issue 2 (2013)

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Articles

Article
Local Political Marketing in the Context of the Conservative Party
Peter Reeves
Pages: 127-163
Published online: 14 May 2013
AbstractforLocal Political Marketing in the Context of the Conservative Party | Full Text | References | PDF (176.5 KB)
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Article
Peer-to-Peer Value Through Social Capital in an Online Motor Neuron Disease Community
Susan Stewart Loane & Steven D'Alessandro
Pages: 164-185
Published online: 14 May 2013
AbstractforPeer-to-Peer Value Through Social Capital in an Online Motor Neuron Disease Community | Full Text | References | PDF (170.6 KB)
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Article
Competing Voices: Marketing and Counter-Marketing Alcohol on Twitter
Suzan Burton, Ann Dadich & Alena Soboleva
Pages: 186-209
Published online: 14 May 2013
AbstractforCompeting Voices: Marketing and Counter-Marketing Alcohol on Twitter | Full Text | References | PDF (135.1 KB)
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