Journal of Nonprofit & Public Sector Marketing, Volume 33, Issue 2 (2021)

Browse this journal
Sample our Economics, Finance,Business & Industry journals, sign in here to start your access, latest two full volumes FREE to you for 14 days

Journal of Nonprofit & Public Sector Marketing, Volume 33, Issue 2 (2021)

See all volumes and issues
Vol 36, 2024 Vol 35, 2023 Vol 34, 2022 Volume 33, 2021 Vol 32, 2020 Vol 31, 2019 Vol 30, 2018 Vol 29, 2017 Vol 28, 2016 Vol 27, 2015 Vol 26, 2014 Vol 25, 2013 Vol 24, 2012 Vol 23, 2011 Vol 22, 2010 Vol 21, 2009 Vol 20, 2008 Vol 19, 2008 Vol 18, 2007 Vol 17, 2007 Vol 16, 2006 Vol 15, 2006 Vol 14, 2005 Vol 13, 2005 Vol 12, 2004 Vol 11, 2003 Vol 10, 2002 Vol 9, 2001-2002 Vol 8, 2001 Vol 9, 2001-2002 Vol 8, 2001 Vol 7, 2000 Vol 6, 1998-1999 Vol 5, 1997 Vol 4, 1996-1997 Vol 3, 1995 Vol 2, 1994-1995 Vol 1, 1993
Download citations Download PDFs Download issue

Political consumerism and consumption

Editorial

Editorial
New Perspectives on Political Consumerism and Consumption: An Editorial Essay
Jörg Lindenmeier & Sergio Rivaroli
Pages: 109-113
Published online: 28 Dec 2020
First Page PreviewforNew Perspectives on Political Consumerism and Consumption: An Editorial Essay | Full Text | References | PDF (212.6 KB) | EPUB
  • 485 Views
  • 3 CrossRef citations
  • 0Altmetric

Article

Article
The Effect of Self-Congruence on Perceived Green Claims’ Authenticity and Perceived Greenwashing: The Case of EasyJet’s CO2 Promise
Stephan Olk
Pages: 114-131
Published online: 06 Aug 2020
AbstractforThe Effect of Self-Congruence on Perceived Green Claims’ Authenticity and Perceived Greenwashing: The Case of EasyJet’s CO2 Promise | Full Text | References | PDF (395 KB) | EPUB
  • 3434 Views
  • 5 CrossRef citations
  • 0Altmetric
Article
The Use of Mafia Stereotypes in Marketing: A Study into Consumers’ Perceptions and Willingness to Buy
Ilenia Bregoli
Pages: 132-148
Published online: 14 Jan 2021
AbstractforThe Use of Mafia Stereotypes in Marketing: A Study into Consumers’ Perceptions and Willingness to Buy | Full Text | References | PDF (483.1 KB) | EPUB
  • 461 Views
  • 0 CrossRef citations
  • 0Altmetric
Article
Ethical Trade Communication as Mediation: Shifting the Focus of “Political Consumerism”
Kinga Polynczuk-Alenius
Pages: 149-167
Published online: 31 Dec 2020
AbstractforEthical Trade Communication as Mediation: Shifting the Focus of “Political Consumerism” | Full Text | References | PDF (359.9 KB) | EPUB
  • 1586 Views
  • 0 CrossRef citations
  • 0Altmetric
Open Access
Article
Moralising Markets, Marketizing Morality. The Fair Trade Movement, Product Labeling and the Emergence of Ethical Consumerism in Europe
Sebastian Koos
Pages: 168-192
Published online: 11 Jan 2021
AbstractforMoralising Markets, Marketizing Morality. The Fair Trade Movement, Product Labeling and the Emergence of Ethical Consumerism in Europe | Full Text | References | PDF (623.4 KB) | EPUB
  • 1191 Views
  • 6 CrossRef citations
  • 0Altmetric
Article
Will Consumers Silence Themselves When Brands Speak up about Sociopolitical Issues? Applying the Spiral of Silence Theory to Consumer Boycott and Buycott Behaviors
Cheng Hong & Cong Li
Pages: 193-211
Published online: 29 Dec 2020
AbstractforWill Consumers Silence Themselves When Brands Speak up about Sociopolitical Issues? Applying the Spiral of Silence Theory to Consumer Boycott and Buycott Behaviors | Full Text | References | PDF (455.8 KB) | EPUB
  • 3356 Views
  • 11 CrossRef citations
  • 0Altmetric
Article
The Entangled Consumer: Rethinking the Rise of the Consumer after 1945
Peter van Dam
Pages: 212-238
Published online: 07 Jan 2021
AbstractforThe Entangled Consumer: Rethinking the Rise of the Consumer after 1945 | Full Text | References | PDF (989.3 KB) | EPUB
  • 1473 Views
  • 1 CrossRef citations
  • 0Altmetric
Open Access

Explore articles

Explore the most recently published articles

Message Appeals of Social Media Postings: An Experimental Study on Non-Governmental Organization
Leyla Bezgin Ediş et al.
Article | Published online: 23 Jul 2024
Social Marketing in Health Emergencies: Content analysis of Campaigns from Public Sector and Nonprofit Organizations
Marilu Fernandez-Haddad et al.
Article | Published online: 21 Jul 2024
Nonprofits, Social Media, and Mission
Katherine Morgan et al.
Article | Published online: 7 Jul 2024
Effects of University’s Social Media Presence on Students’ Organizational Media Use and Loyalty
Nathalie Camille Maring et al.
Article | Published online: 2 Jul 2024
Open Access
View all latest articles