Services Marketing Quarterly, Volume 44, Issue 1 (2023)

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Services Marketing Quarterly, Volume 44, Issue 1 (2023)

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Vol 45, 2024 Volume 44, 2023 Vol 43, 2022 Vol 42, 2021 Vol 41, 2020 Vol 40, 2019 Vol 39, 2018 Vol 38, 2017 Vol 37, 2016 Vol 36, 2015 Vol 35, 2014 Vol 34, 2013 Vol 33, 2012 Vol 32, 2010-2011 Vol 31, 2009-2010 Vol 30, 2008-2009 Vol 29, 2007-2008 Vol 28, 2006-2007 Vol 27, 2006 Vol 26, 2005 Vol 27, 2006 Vol 25, 2004 Vol 26, 2005 Vol 25, 2004 Vol 24, 2002-2003 Vol 23, 2001-2002 Vol 22, 2001 Vol 21, 2000 Vol 20, 1999-2000 Vol 19, 1999 Vol 18, 1998-1999 Vol 17, 1998 Vol 16, 1998 Vol 15, 1996-1997 Vol 14, 1996 Vol 13, 1996 Vol 12, 1995 Vol 11, 1995 Vol 10, 1994 Vol 9, 1993 Vol 8, 1992-1993 Vol 7, 1991 Vol 6, 1991 Vol 5, 1989-1990 Vol 4, 1989 Vol 3, 1988 Vol 2, 1986-1987 Vol 1, 1985-1986
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Articles

Article
Service with a Smile: The Differential Effects of Emotional Labor on Boundary Spanners in the Banking Industry
Forbes Makudza
Pages: 1-15
Published online: 29 Sep 2022
AbstractforService with a Smile: The Differential Effects of Emotional Labor on Boundary Spanners in the Banking Industry | Full Text | References | PDF (897.1 KB) | EPUB
  • 305 Views
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Article
The Psychological Benefits and Costs, and the Servicescape Components of Animal Cafés: A Study in Japan
Bình Nghiêm-Phú & Dạ-Hương Phạm-Lê
Pages: 16-29
Published online: 25 Oct 2021
AbstractforThe Psychological Benefits and Costs, and the Servicescape Components of Animal Cafés: A Study in Japan | Full Text | References | PDF (821.5 KB) | EPUB
  • 918 Views
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Article
The Positive Influence of Watching Others Receive Preferential Treatment on Rewards Program Participation: The Moderating Role of Rule Knowledge
Yu-Shan (Sandy) Huang & Tom J. Brown
Pages: 30-50
Published online: 25 Sep 2022
AbstractforThe Positive Influence of Watching Others Receive Preferential Treatment on Rewards Program Participation: The Moderating Role of Rule Knowledge | Full Text | References | PDF (1.2 MB) | EPUB
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Article
The Role of Customer Complaint Management on Switching Intention and Customer Exit in Fitness Centers
Marco Tulio Campos Pimenta, Jose Marcos Carvalho de Mesquita, Hyunju Shin & Andre Torres Urdan
Pages: 51-72
Published online: 26 Sep 2022
AbstractforThe Role of Customer Complaint Management on Switching Intention and Customer Exit in Fitness Centers | Full Text | References | PDF (1.2 MB) | EPUB
  • 311 Views
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Article
I Deserve That Deal! Effects of New Customer Exclusive Promotions on Existing Service Customers
Mary Jane Gardner & Joanna Phillips Melancon
Pages: 73-102
Published online: 11 Nov 2022
AbstractforI Deserve That Deal! Effects of New Customer Exclusive Promotions on Existing Service Customers | Full Text | References | PDF (1.5 MB) | EPUB
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Article
Fan Sponsor Acceptance: So, You Want to Join Our Sports in-Group?
Lenny Vance, Maria Raciti & Meredith Lawley
Pages: 103-120
Published online: 15 Dec 2022
AbstractforFan Sponsor Acceptance: So, You Want to Join Our Sports in-Group? | Full Text | References | PDF (1.1 MB) | EPUB
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