Editorial board
Editor-in-Chief
Professor Hanqin Qiu
Dean and Distinguished Professor
International School of Cultural Tourism
Zhejiang University City College, China
Editor Emeritus
Hailin Qu
Oklahoma State University, USA
Managing Editor
Dr. Daisy Fan
Bournemouth University, UK
Associate Editors:
Dr. Woody Kim
Florida State University, USA
Dr. Jiaying Lyu
Hangzhou City University, China
Dr. Pearl Lin
Hong Kong Polytechnic University, Hong Kong
Assistant Editors
Dr. Penny Chen
Nankai University, China
Dr. Sarah Li
Tianjin University of Commerce, China
Editorial Assistant
Trinity Wu
Hangzhou City University, China
Editorial Board:
Billy Bai, University of Nevada, Las Vegas, USA
Liping A. Cai, Purdue University, USA
Jin Hooi Chan, Greenwich Business School, University of Greenwich, UK
Cobanoglu Cihan, University of South Florida, USA
Peter U. C. Dieke, Makerere University Business School, Kampala, Uganda
Dogan Gursoy, Washington State University, USA
Afamefuna Paul Eyisi, University of Nigeria, Nsukka, Nigeria
Michael Hitchcock, Goldsmiths, University of London, UK
Ying Hua Huang, San Jose State University, USA
Kam Hung, The Hong Kong Polytechnic University, Hong Kong
Jing Ji, Hangzhou City University, China
Woody G. Kim, Florida State University, USA
Francis A. Kwansa, University of Delaware, USA
Erwin Losekoot, Edith Cowen University, Perth, Australia
Kenny Jianming Luo, Macau University of Science and Technology, Macau, China
Martin Luštický, University of Economics, Prague, Czech Republic
Emily Ma, University of Surrey, UK
Vincent Magnini, Virginia Polytechnic Institute & State University, USA
Eddy Mao, California Polytechnic University, USA
Alastair M. Morrison, Purdue University, USA
Nneoma Grace Ololo, University of Nigeria, Nsukka, Nigeria
Ángel Rodríguez Pallas, Universidade da Coruña, Spain
Vincent X. G. Qi, University of Hong Kong, Hong Kong, SAR
Lili Qian, Hangzhou City University, China
Eve Lianping Ren, Macao Institute for Tourism Studies, Macao, SAR
Chris Ryan, The University of Waikato, New Zealand
Huawen Shen, City University of Macau, Macao, SAR
Marianna Sigala, Sheffield Hallam University, UK
J. Bruce Tracey, Cornell University, USA
Eliza C. Tse, University of Missouri, USA
Muzaffer Uysal, University of Massachusetts, USA
Kun Zhang, Nankai University, Tianjin, China
Founding Editor:
Sungsoo Pyo, Kyonggi University, Republic of Korea
Consulting Editors:
K.S. (Kaye) Chon, The Hong Kong Polytechnic University, China
C.R. Goeldner, University of Colorado at Boulder, USA
Jafar Jafari, University of Wisconsin-Stout, USA
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