Promote or Perish? A brief note on academic social networking sites and academic reputation

Steven D’AlessandroSchool of Management and Marketing, Charles Sturt University, Bathurst, Australia

Morgan MilesSchool of Management and Marketing, Charles Sturt University, Bathurst, AustraliaCorrespondence[email protected]

https://orcid.org/0000-0002-1389-1856

Francisco J. Martínez-LópezGuest Researcher, EAE Business School, University of Granada, Granada, Spain

Rafael Anaya-SánchezDepartment of Marketing, Business School, University of Málaga, Málaga, Spain

Irene Esteban-MillatDepartment of Marketing, Open University of Catalonia, Barcelona, Spain

Harold Torrez-MeruviaEAE Business School, Head of the Methods of Evaluation Area, Barcelona, Spain

ABSTRACT

This commentary explores some of the reputational issues of using academic social networking sites (ASNS) such as ResearchGate, ResearcherID, ORCID, Academia.edu, Google Scholar, and Mendeley for academic self-promotion and considers whether the adage of ‘Publish or Perish’ has been recently overshadowed by the new imperative of ‘Promote or Perish’?

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No potential conflict of interest was reported by the authors.

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Promote or Perish? A brief note on academic social networking sites and academic reputation

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Promote or Perish? A brief note on academic social networking sites and academic reputation

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