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Articles

Informed indulgence: the effects of nutrition information provision and dietary restraint on consecutive food consumption decisions

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Pages 1314-1335 | Received 03 Mar 2020, Accepted 15 Oct 2020, Published online: 10 Nov 2020
 

Abstract

Objective

Nutrition and menu labelling have been increasingly implemented worldwide. This research examines the effect of nutrition information provision on the immediate and subsequent consumption decisions of restrained and unrestrained eaters.

Design

We conducted three scenario-based experiments. In Study 1 (N = 478) and Study 2 (N = 199), we manipulated the availability of nutrition information and measured dietary restraint. Study 3 (N = 275) extended Study 2 by adding a condition where we provided reference information about recommended daily calories.

Main outcome measures

We measured choices between relatively low-calorie and high-calorie alternatives (Studies 1–3) and measured a subsequent decision to consume indulgent food (Studies 2 and 3).

Results

Nutrition information did not generally affect choices between low-calorie and high-calorie options, irrespective of dietary restraint. However, restrained eaters who chose a high-calorie option in the presence of nutrition information indicated they would reduce subsequent intake.

Conclusion

Nutrition information does not necessarily reduce the choice of relatively high-calorie food, but it can help restrained eaters reduce subsequent intake after a high-calorie choice. These results suggest that despite not having an immediate effect on choices, nutrition and menu labelling may benefit restrained eaters at a later time.

Data availability statement

The data that support the findings of this study are available from the corresponding author, Oh, G.G.E., upon reasonable request.

Disclosure statement

No potential conflict of interest was reported by the authors.

Additional information

Funding

This work was supported by the Research Grants Council of the Hong Kong Special Administrative Region, China (UGC/IDS/16/17, CERG 692413, ECS 26500116) and a National Research Foundation of Korea (NRF) grant (MSIT; No. 2018R1D1A1B07043313).

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