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Original Articles

The benefits of providing benefit information: Examining the effectiveness of provision of simple benefit statements on people's judgements about a medicine

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Pages 61-82 | Received 05 Jan 2004, Accepted 20 Jan 2006, Published online: 01 Feb 2007
 

Abstract

Three experiments examined the effects of adding information about medication benefits to a short written explanation about a medicine. Participants were presented with a fictitious scenario about visiting the doctor, being prescribed an antibiotic and being given information about the medicine. They were asked to make various judgements relating to the information, the medicine and their intention to take it. Experiment 1 found that information about benefits enhanced the judgements, but did not influence the intention to comply. Experiment 2 compared the relative effectiveness of two different forms of the benefit statement, and found that both were effective in improving judgements, but had no effect on intention to comply. Experiment 3 compared the effectiveness of the two forms of benefit information but participants were told that the medicine was associated with four named side effects. Both types of statement improved ratings of the intention to comply, as well as ratings on the other measures. The experiments provide fairly consistent support for the inclusion of benefit information in medicine information leaflets, particularly to balance concerns about side effects.

Notes

Notes

[1] As there are no significant interaction effects between Benefit and Disease factors, only means for main effects are shown in Table I. The means are adjusted to account for covariate effects.

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