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Abstract
The exhibition '3,500 Years of Colombian Art', sponsored by the Inter national Petroleum Company, under the control of the Rockefeller family, coincided with a state visit of the Colombian president Alberto Lleras Camargo to the United States in 1960, at a moment of reconfiguration of strategic regional policies that responded to heightened Cold War anxieties. The show helped forward several agendas by promoting goodwill between the parties involved: International Petroleum sought confirmation of its holdings in the Andean nation, while Colombians used the exhibition as a platform to forward their national interests, which included support for their country's main product, coffee. The image of a nation tied to its pre-Columbian heritage, but receptive to processes of modernization, echoed Lleras's call for measures of development and reform of the region promoted as the Operación Panamericana.
The exhibition '3,500 Years of Colombian Art', sponsored by the Inter national Petroleum Company, under the control of the Rockefeller family, coincided with a state visit of the Colombian president Alberto Lleras Camargo to the United States in 1960, at a moment of reconfiguration of strategic regional policies that responded to heightened Cold War anxieties. The show helped forward several agendas by promoting goodwill between the parties involved: International Petroleum sought confirmation of its holdings in the Andean nation, while Colombians used the exhibition as a platform to forward their national interests, which included support for their country's main product, coffee. The image of a nation tied to its pre-Columbian heritage, but receptive to processes of modernization, echoed Lleras's call for measures of development and reform of the region promoted as the Operación Panamericana.
La exposición '3,500 años de arte colombiano', auspiciada por la International Petroleum Company, bajo el control de la familia Rockefeller, coincidió con una visita estatal del presidente colombiano Alberto Lleras Camargo a los Estados Unidos en 1960, en un momento de reconfiguración de las políticas regionales por el nivel más alto de ansiedad de la Guerra Fría. La exhibición ayudó a promover por medio de un gesto de amistad las agendas de varios grupos conectados con ella: la International Petroleum buscó la confirmación de sus concesiones en la nación andina mientras que los colombianos usaron la exhibición como una plataforma para conseguir sus intereses nacionales, los cuales incluían la promoción del producto más importante del país, el café. La imagen de una nación atada a su pasado precolombino pero receptora de procesos de modernización hizo eco a la llamada de Lleras por medidas de reforma y desarrollo de la región promovidas como la Operación Panamericana.