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Journal of the Operational Research Society Volume 66, 2015 - Issue 12
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General Paper

Coordinating contracts for supply chains that market with mail-in rebates and retailer promotions

Shilei YangSouthwestern University of Finance and EconomicsChengduP.R. China
,
Charles L MunsonWashington State UniversityPullmanUSA
,
Bintong ChenUniversity of DelawareNewarkUSACorrespondence[email protected]
&
Chunming ShiWilfrid Laurier UniversityWaterlooCanada
Pages 2025-2036 | Received 31 Aug 2011, Accepted 03 Dec 2014, Published online: 21 Dec 2017

Citations (14)

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Read on this site (3)

Haojia He, Xingzheng Ai, Ganfu Wang & Li Zhong. (2023) Manufacturer rebate strategy under chain to chain competition. Journal of the Operational Research Society 74:5, pages 1316-1330.
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Mahsa Zokaee, Alireza Nazari, Amir Aghsami & Fariborz Jolai. (2021) An inventory system with coordination among manufacturers and retailers under buyback contract, vertical integration, retailer’s effort and carbon footprint constraint. International Journal of Sustainable Engineering 14:6, pages 1551-1571.
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Seyyed-Mahdi Hosseini-Motlagh, Samira Ebrahimi & Abbas Jokar. (2021) Sustainable supply chain coordination under competition and green effort scheme. Journal of the Operational Research Society 72:2, pages 304-319.
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Articles from other publishers (11)

Sani Majumder, Izabela Nielsen, Susanta Maity & Subrata Saha. (2023) Perspectives of two competing manufacturers: customer rebate vs. contract mechanism. Journal of Modelling in Management 19:2, pages 581-604.
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Dušan Hrabec, Jiří Kučera & Pavel Martinek. (2023) Marketing effort within the newsvendor problem framework: A systematic review and extensions of demand-effort and cost-effort formulations. International Journal of Production Economics 257, pages 108754.
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Aika Monden & Yusuke Zennyo. (2022) Consumer rebates from e‐commerce platforms and multichannel management of third‐party sellers. Managerial and Decision Economics 43:7, pages 3059-3071.
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Javad Asl-Najafi, Saeed Yaghoubi & Siamak Noori. (2022) Customization of incentive mechanisms based on product life-cycle phases for an efficient product-service supply chain coordination. Computers in Industry 135, pages 103582.
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Jafar Heydari, Pegah Bineshpour, Grit Walther & M. Ali Ülkü. (2022) Reconciling conflict of interests in a green retailing channel with green sales effort. Journal of Retailing and Consumer Services 64, pages 102752.
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Hua Ke & Ying Jiang. (2020) Equilibrium analysis of marketing strategies in supply chain with marketing efforts induced demand considering free riding. Soft Computing 25:3, pages 2103-2114.
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Yu-Chung Tsao, Hui-Ling Fan, Lu-Wen Liao, Thuy-Linh Vu & Pei-Ling Lee. (2021) Two-level promotion and ordering policy in a supply chain. RAIRO - Operations Research 55, pages S119-S145.
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Peng Wang, Rong Du & Qiying Hu. (2020) How to Promote Sales: Discount Promotion or Coupon Promotion?. Journal of Systems Science and Systems Engineering 29:4, pages 381-399.
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Zelin Zhang, Peter Popkowski Leszczyc, Riliang Qu & Kissan Joseph. (2019) A Joint Optimal Model of Pricing, Rebate Value, and Redemption Hassle. Decision Sciences 50:5, pages 1060-1092.
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Subrata Saha, Sani Majumder & Izabela Ewa Nielsen. (2019) Is It a Strategic Move to Subsidized Consumers Instead of the Manufacturer?. IEEE Access 7, pages 169807-169824.
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Aika Monden & Yusuke Zennyo. (2020) Consumer Rebates from E-Commerce Platforms and Multi-Channel Management of Third-Party Sellers. SSRN Electronic Journal.
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