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Journal of Marketing Management Volume 33, 2017 - Issue 11-12: Research Frontiers in Cognitive, Socio-Cognitive, Behavioural, Social and Applied Psychology: Implications for Marketing Theory and Consumer Research
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Commentary

Is consumer psychology research ready for today’s attention economy?

Jenni RomaniukEhrenberg-Bass Institute for Marketing Science, University of South Australia Business School, Adelaide, AustraliaCorrespondence[email protected]
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Cathy NguyenEhrenberg-Bass Institute for Marketing Science, University of South Australia Business School, Adelaide, AustraliaView further author information
Pages 909-916 | Published online: 31 Mar 2017

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Kyle Kubler. (2023) Influencers and the attention economy: the meaning and management of attention on Instagram. Journal of Marketing Management 0:0, pages 1-17.
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Eric Mao. (2022) The effectiveness of event marketing in an attention economy: Findings from Twitch live-stream esports tournament events. Journal of Media Economics 34:3, pages 194-211.
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Ana Cláudia Campos, Patrícia Pinto & Noel Scott. (2020) Bottom-up factors of attention during the tourist experience: an empirical study. Current Issues in Tourism 23:24, pages 3111-3133.
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Articles from other publishers (10)

Xuwei Pan, Jihu Li, Jianhong Luo & Wenbang Zhan. (2023) How to discover consumer attention to design topics of fast fashion: a topic modeling approach. Journal of Fashion Marketing and Management: An International Journal.
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Peng Ouyang, Jian-Jun Wang & Ai-Chih Jasmine Chang. (2022) Patients need emotional support: Managing physician disclosure information to attract more patients. International Journal of Medical Informatics 158, pages 104674.
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Noel Scott & Ana Claudia Campos. 2022. Planning and Managing the Experience Economy in Tourism. Planning and Managing the Experience Economy in Tourism 1 21 .
Christoph Breuer, Felix Boronczyk & Christopher Rumpf. (2021) Message personalization and real-time adaptation as next innovations in sport sponsorship management? How run-of-play and team affiliation affect viewer response. Journal of Business Research 133, pages 309-316.
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Christoph Breuer, Christopher Rumpf & Felix Boronczyk. (2021) Sponsor message processing in live broadcasts—A pilot study on the role of game outcome uncertainty and emotions. Psychology & Marketing 38:5, pages 896-907.
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Christopher Rumpf, Felix Boronczyk & Christoph Breuer. (2020) Predicting consumer gaze hits: A simulation model of visual attention to dynamic marketing stimuli. Journal of Business Research 111, pages 208-217.
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Huosong Xia, Xiaoting Pan, Yanjun Zhou & Zuopeng (Justin) Zhang. (2020) Creating the best first impression: Designing online product photos to increase sales. Decision Support Systems 131, pages 113235.
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Haiyan Huang, Jan Blommaert & Ellen Van Praet. 2020. HCI International 2020 – Late Breaking Papers: Interaction, Knowledge and Social Media. HCI International 2020 – Late Breaking Papers: Interaction, Knowledge and Social Media 305 327 .
Ignas KalpokasIgnas Kalpokas. 2019. Algorithmic Governance. Algorithmic Governance 49 65 .
Byron Sharp, Malcolm Wright, Rachel Kennedy & Cathy Nguyen. (2021) Viva La Revolution! for Evidence-Based Marketing We Strive. Australasian Marketing Journal 25:4, pages 341-346.
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