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Journal of Marketing Management Volume 33, 2017 - Issue 15-16: The Dark Side of Marketing
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Editorial

The dark side of marketing: introduction to the special issue

Kate L. DauntCardiff Business School, Cardiff University, UKCorrespondence[email protected]
&
Dominique A. GreerQueensland University of Technology, Australia
Pages 1231-1235 | Published online: 13 Nov 2017

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Read on this site (4)

Arun A. Elias. (2022) The ‘dark side’ of data–driven marketing: a system’s thinking analysis. Journal of Strategic Marketing 0:0, pages 1-17.
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Tobias Knuth & Dennis C. Ahrholdt. (2022) Consumer Fraud in Online Shopping: Detecting Risk Indicators through Data Mining. International Journal of Electronic Commerce 26:3, pages 388-411.
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Sheshadri Chatterjee, Ranjan Chaudhuri, Demetris Vrontis & Pantea Foroudi. (2022) Dark Side of Sharing Economy: Examining the Unethical Practices and Its Impact on Coopetition and Firm Performance. Journal of Business-to-Business Marketing 29:1, pages 69-85.
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Stephen Brown & Pauric McGowan. (2018) Once upon a market dreary: the prescient marketing principles of Edgar Allan Poe. Journal of Marketing Management 34:15-16, pages 1379-1396.
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Articles from other publishers (5)

Oscar Ahlberg, Jack Coffin & Joel Hietanen. (2022) Bleak signs of our times: Descent into ‘Terminal Marketing’. Marketing Theory 22:4, pages 667-688.
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Jane Machin, Natalie Ross Adkins, Christina Chan‐Park, Elizabeth Crosby, Justine Rapp Farrell & Ann M. Mirabito. (2022) Taming complex problems using the problem‐solution‐impact research process model. Journal of Consumer Affairs 56:3, pages 1178-1219.
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Pradeep K. Korgaonkar, John T. Gironda, Maria Petrescu, Anjala S. Krishen & Tamara F. Mangleburg. (2019) Preventing shoplifting: Exploring online comments to propose a model. Psychology & Marketing 37:1, pages 141-153.
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Ina Garnefeld, Andreas Eggert, Markus Husemann-Kopetzky & Eva Böhm. (2019) Exploring the link between payment schemes and customer fraud: a mental accounting perspective. Journal of the Academy of Marketing Science 47:4, pages 595-616.
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Daniela Corsaro. (2017) Disclosing the dark side of value processes in business relationships. MERCATI & COMPETITIVITÀ:4, pages 125-149.
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