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Journal of Marketing Management Volume 38, 2022 - Issue 11-12
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Special Section: Critical Social Marketing: Towards Emancipation

Practice-based social marketing to improve well-being for people with intellectual disabilities

Angela Makrisa College of Public Health, University of South Florida, Tampa, FL, USACorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-1899-394XView further author information
ORCID Icon &
Ariadne Kapetanakib York Management School, University of York, York, UKView further author information
Pages 1178-1202 | Received 30 Sep 2021, Accepted 26 May 2022, Published online: 27 Jun 2022

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Read on this site (2)

Anthony Beudaert, Marlys Mason & Jean-Philippe Nau. (2024) The social model and consumers with disabilities research: contributions, criticisms, and call for new perspectives. Journal of Marketing Management 40:5-6, pages 481-511.
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Ross Gordon, Fiona Spotswood & Sally Dibb. (2022) Critical social marketing: towards emancipation?. Journal of Marketing Management 38:11-12, pages 1043-1071.
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Articles from other publishers (1)

Fiona Spotswood. 2020. The Palgrave Encyclopedia of Social Marketing. The Palgrave Encyclopedia of Social Marketing 1 6 .

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