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Journal of Management Information Systems Volume 36, 2019 - Issue 2
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Research Article

Acting Like Humans? Anthropomorphism and Consumer’s Willingness to Pay in Electronic Commerce

Lingyao (Ivy) YuanView further author information
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Alan R. DennisView further author information
Pages 450-477 | Published online: 14 Jun 2019

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Jeongwon Yang, Ploypin Chuenterawong, Heejae Lee & T. Makana Chock. (2023) Anthropomorphism in CSR Endorsement: A Comparative Study on Humanlike vs. Cartoonlike Virtual Influencers’ Climate Change Messaging. Journal of Promotion Management 29:5, pages 705-734.
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Alfred Benedikt Brendel, Fabian Hildebrandt, Alan R. Dennis & Johannes Riquel. (2023) The Paradoxical Role of Humanness in Aggression Toward Conversational Agents. Journal of Management Information Systems 40:3, pages 883-913.
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Wonseok (Eric) Jang, Jung Won Chun, Soojin Kim & Young Woo Kang. (2023) The Effects of Anthropomorphism on How People Evaluate Algorithm-Written News. Digital Journalism 11:1, pages 103-124.
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Mateusz Dolata, Dzmitry Katsiuba, Natalie Wellnhammer & Gerhard Schwabe. (2023) Learning with Digital Agents: An Analysis based on the Activity Theory. Journal of Management Information Systems 40:1, pages 56-95.
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Stephen Wonchul Song & Mincheol Shin. (2022) Uncanny Valley Effects on Chatbot Trust, Purchase Intention, and Adoption Intention in the Context of E-Commerce: The Moderating Role of Avatar Familiarity. International Journal of Human–Computer Interaction 0:0, pages 1-16.
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Yang Yang, Yue Liu, Xingyang Lv, Jin Ai & Yifan Li. (2022) Anthropomorphism and customers’ willingness to use artificial intelligence service agents. Journal of Hospitality Marketing & Management 31:1, pages 1-23.
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Ryan M. Schuetzler, G. Mark Grimes & Justin Scott Giboney. (2020) The impact of chatbot conversational skill on engagement and perceived humanness. Journal of Management Information Systems 37:3, pages 875-900.
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