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Psychology & Health Volume 36, 2021 - Issue 1

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Physical activity promotion: precise matching of message frames and affect types

Kin-Kit LiDepartment of Social and Behavioural Sciences, City University of Hong Kong, Kowloon Tong, Hong KongCorrespondence[email protected]
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Candy H.-Y. LeeDepartment of Social and Behavioural Sciences, City University of Hong Kong, Kowloon Tong, Hong KongView further author information

Pages 78-95 | Received 27 Nov 2018, Accepted 06 Mar 2020, Published online: 13 May 2020

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https://doi.org/10.1080/08870446.2020.1761973
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Kimberly R. More, Curt More, Kayla A. Burd, Aikaterini Mentzou & L. Alison Phillips. (2023) Does messaging matter? A registered report on appearance-versus health-based message framing in exercise appeals targeted towards women. Psychology of Sport and Exercise, pages 102555.
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Sandra Praxmarer‐Carus, Stefan Wolkenstoerfer & Arie Dijkstra. (2021) Outcome presence and regulatory fit: Competing explanations for the advantage of gains and losses over non‐gains and non‐losses. Journal of Consumer Behaviour 21:2, pages 310-327.
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