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Original Articles

Decontextualizing Consumer Animosity

Pages 83-98 | Received 27 Jan 2014, Accepted 19 Nov 2014, Published online: 20 Jan 2015

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (7)

Sachin Kumar Raut, Sudhir Rana, Sakshi Kathuria & Ilan Alon. (2023) The Dark Side of Members’ Heterogeneity Within Online Brand Communities and Global Virtual Teams: An Extension to Schwartz’s Value Theory. Journal of Global Marketing 36:4, pages 284-302.
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Rifgi Buğra Bağcı & Mertcan Taşçioğlu. (2023) Organizing Maintenance Service Contracts for Initial Purchases: The Interplay Among Product Type, Service Type, and Service Approach. Journal of Business-to-Business Marketing 30:3, pages 311-332.
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Abolfazl Siyamiyan Gorji, Fernando Almeida Garcia & Pere Mercadé-Melé. (2022) How tourists’ animosity leads to travel boycott during a tumultuous relationship. Tourism Recreation Research 0:0, pages 1-18.
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Yanjiao Yang, Carlyle Farrell & Xiaohua Lin. (2022) Antecedents of Consumer Economic Nationalism: The Role of Need for Cognition and Cosmopolitanism. Journal of Global Marketing 35:2, pages 148-168.
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Alessandro De Nisco, Marta Massi & Nicolas Papadopoulos. (2020) Partners or Foes? Cross-Country Consumer Animosity, Ethnocentrism, and Nationalism in Times of International Crisis. Journal of Global Marketing 33:3, pages 207-222.
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Articles from other publishers (7)

Muhammad Zahid Nawaz, Shahid Nawaz, Francisco Guzmán & Daria Plotkina. (2023) The aftermath of Covid-19: The rise of pandemic animosity among consumers and its scale development. Journal of Business Research 157, pages 113550.
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Pranay Verma. (2021) Animosity leads to boycott and subsequent reluctance to buy: evidence from Sino Indian disputes. Review of International Business and Strategy 32:3, pages 368-386.
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Jose Andres Areiza-Padilla, Mihaela Simona Moise & Mario Andres Manzi Puertas. (2021) Breaking the barriers of animosity: innovation in business models as a positioning strategy. Heliyon 7:7, pages e07545.
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Maya F. Farah & Nour I. Mehdi. (2021) Consumer ethnocentrism and consumer animosity: A literature review. Strategic Change 30:1, pages 19-28.
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Qionglei Yu, Richard McManus, Dorothy A. Yen & Xiang (Robert) Li. (2020) Tourism boycotts and animosity: A study of seven events. Annals of Tourism Research 80, pages 102792.
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Petia GenkovaPetia Genkova. 2019. Interkulturelle Wirtschaftspsychologie. Interkulturelle Wirtschaftspsychologie 317 327 .
Nicolas Papadopoulos, Mark Cleveland, Boris Bartikowski & Attila Yaprak. (2018) Of countries, places and product/brand place associations: an inventory of dispositions and issues relating to place image and its effects. Journal of Product & Brand Management 27:7, pages 735-753.
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