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Research Article

There’s a cream for that: A textual analysis of beauty and body-related advertisements aimed at middle-aged women

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Martin Eisend, Adrienne F. Muldrow & Sara Rosengren. (2023) Diversity and inclusion in advertising research. International Journal of Advertising 42:1, pages 52-59.
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Sara James & Anne-Maree Sawyer. (2022) Wellbeing and Aging in The Australian Women’s Weekly magazine. Journal of Women & Aging 34:2, pages 229-245.
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Imen SEGHIR. (2023) Discours publicitaire des produits cosmétiques : Analyse multimodale du discours anti-âge dans le magazine féminin ELLE (anglais-français). E-rea:20.2.
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Lame Maatla Kenalemang. (2021) Visual ageism and the subtle sexualisation of older celebrities in L'Oréal's advert campaigns: a Multimodal Critical Discourse Analysis. Ageing and Society 42:9, pages 2122-2139.
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Dana Sawchuk & Mina Ly. (2020) Older women using women's magazines: the construction of knowledgeable selves. Ageing and Society 42:4, pages 765-785.
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Hyejin Jo. 2022. The Cultural Politics of Femvertising. The Cultural Politics of Femvertising 39 56 .
María Martínez Lirola. (2021) Violencia simbólica contra la mujer en los anuncios publicitarios: un análisis visual crítico. Íkala 26:2, pages 359-374.
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Milaine Alarie. (2019) “They’re the Ones Chasing the Cougar”: Relationship Formation in the Context of Age-Hypogamous Intimate Relationships. Gender & Society 33:3, pages 463-485.
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