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Journal of Media Economics Volume 27, 2014 - Issue 2
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Original Articles

Classifying Movies Based on Audience Perceptions: MTI Framework and Box Office Performance

Ji-Hyun ShonKAIST Business School, Korea Advanced Institute of Science and Technology, Seoul, KoreaCorrespondence[email protected]
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,
Young-Gul KimKAIST Business School, Korea Advanced Institute of Science and Technology, Seoul, KoreaView further author information
&
Sang-Jin YimCJ E&M Pictures (CJ Entertainment), Seoul, KoreaView further author information
Pages 79-106 | Received 09 Jul 2012, Accepted 09 Mar 2014, Published online: 14 May 2014

Citations (10)

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Read on this site (2)

Thomas Petzold & Ingo Knuth. (2022) Solution-Oriented media management research: a framework to nurture future impact of the field. Journal of Media Business Studies 19:4, pages 240-262.
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Louis R. Nemzer & Florence Neymotin. (2020) How words matter: machine learning & movie success. Applied Economics Letters 27:15, pages 1272-1276.
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Articles from other publishers (8)

Vijaya Patil, Weng Marc Lim, Hema Date, Naveen Donthu & Satish Kumar. (2023) The blockbuster blueprint: towards a stakeholder theory-based marketing framework. Marketing Intelligence & Planning.
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Jordi McKenzie. (2022) The economics of movies (revisited): A survey of recent literature. Journal of Economic Surveys 37:2, pages 480-525.
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Zhiying Sun & Jing Liu. (2022) The Application of Immersive Interactive Technology in Animation Teaching. Advances in Multimedia 2022, pages 1-9.
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Bin Xu, Cheng Chen & Jong-Hoon Yang. (2022) Application of Cluster Analysis Technology in Visualization Research of Movie Review Data. Computational Intelligence and Neuroscience 2022, pages 1-11.
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Songlin Zhang & Wei Xun. (2022) Group Animation Motion Capture Method Based on Virtual Reality Technology. Advances in Multimedia 2022, pages 1-10.
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Judd D Bradbury & Rosanna E Guadagno. (2020) Documentary narrative visualization: Features and modes of documentary film in narrative visualization. Information Visualization 19:4, pages 339-352.
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Kaeun Song, Hyungjin Kim, Junyeong Lee & Young-Gul Kim. (2018) Dissecting movie performance across multiple distribution channels: An elastic justification theory perspective. Telematics and Informatics 35:1, pages 159-167.
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Jordi McKenzie. (2021) The economics of movies (revisited): A decade of literature in review. SSRN Electronic Journal.
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