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Psychological and Socio-medical Aspects of AIDS/HIV

Volume 31, 2019 - Issue 2

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The use of social marketing campaigns to increase HIV testing uptake: a systematic review

John O. OlawepoSchool of Community Health Sciences, Department of Environmental and Occupational Health, University of Nevada, Las Vegas, NV, USA

Jennifer R. PharrSchool of Community Health Sciences, Department of Environmental and Occupational Health, University of Nevada, Las Vegas, NV, USACorrespondence[email protected]

Axenya KachenSchool of Community Health Sciences, Department of Environmental and Occupational Health, University of Nevada, Las Vegas, NV, USA

Pages 153-162 | Received 26 Apr 2018, Accepted 27 Sep 2018, Published online: 10 Oct 2018

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https://doi.org/10.1080/09540121.2018.1533631
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Fatemeh Alipour, Mohsen Shams, Mostafa Maleki & Ali Mousavizadeh. (2023) An application of social marketing for promoting HIV testing in Iran. BMC Public Health 23:1.
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Deion Hawkins & Sharifa Simon-Roberts. (2023) Music Videos as Health Promotion: Juvenile’s “Vax That Thang Up” and the Promotion of the COVID-19 Vaccine in the Black Community. American Behavioral Scientist, pages 000276422211450.
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Claudia Parvanta, Alberto J. Caban-Martinez, Naciely Cabral, Cynthia K. Ball, Kevin G. Moore, Adrienne Eastlake, Jeffrey L. Levin, Dalia E. Nessim, Matthew S. Thiese & Paul A. Schulte. (2022) In Search of a Value Proposition for COVID-19 Testing in the Work Environment: A Social Marketing Analysis. International Journal of Environmental Research and Public Health 19:19, pages 12496.
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James M. Tesoriero, Yingchao Yuan, Rachel Newport, Thomas O'Grady, Richard Cotroneo, Lyn Stevens, Thomas Grisham, Seungjun Seo & Charles Gonzalez. (2022) Assessing the Impact of a PrEP Aware Week Campaign on PrEP Prescription Fills in NYS. Journal of Public Health Management and Practice 28:5, pages 463-468.
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Julie Riddell, Gemma Teal, Paul Flowers, Nicola Boydell, Nicky Coia & Lisa McDaid. (2020) Mass media and communication interventions to increase HIV testing among gay and other men who have sex with men: Social marketing and visual design component analysis. Health: An Interdisciplinary Journal for the Social Study of Health, Illness and Medicine 26:3, pages 338-360.
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Virgo Simamora & Siti Rachma. (2022) Effect of Social Marketing on Health Protocol Compliance Among Millennials in Jakarta, Indonesia. Journal of Eastern European and Central Asian Research (JEECAR) 9:2, pages 272-283.
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Harita S. Shah, Suzanne M. Dolwick Grieb, Alejandra Flores-Miller, Karine Yenokyan, Jimena Castellanos-Aguirre, Adena Greenbaum & Kathleen R. Page. (2021) Sólo Se Vive Una Vez: Evaluation of a Social Marketing Campaign Promoting HIV Screening and Prevention for Immigrant Latinxs. AIDS and Behavior 25:9, pages 3024-3033.
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Cynthia Morton, Sabrina Habib & Jon Morris. (2021) What women want: the effect of health agency advertising on patient-doctor communication. International Journal of Pharmaceutical and Healthcare Marketing 15:3, pages 451-465.
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Gabriel Chamie, Sue Napierala, Kawango Agot & Harsha Thirumurthy. (2021) HIV testing approaches to reach the first UNAIDS 95% target in sub-Saharan Africa. The Lancet HIV 8:4, pages e225-e236.
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Jasmine A. Abrams, Michelle Odlum, Emily Tillett, Danielle Haley, Jessica Justman, Sally Hodder, Linda Vo, Ann O’Leary & Paula M. Frew. (2020) Strategies for increasing impact, engagement, and accessibility in HIV prevention programs: suggestions from women in urban high HIV burden counties in the Eastern United States (HPTN 064). BMC Public Health 20:1.
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R. Craig Lefebvre, Redonna K. Chandler, Donald W. Helme, Robin Kerner, Sarah Mann, Michael D. Stein, Jennifer Reynolds, Michael D. Slater, Amarachi R. Anakaraonye, Dacia Beard, Olivia Burrus, Jenna Frkovich, Haley Hedrick, Nicky Lewis & Emma Rodgers. (2020) Health communication campaigns to drive demand for evidence-based practices and reduce stigma in the HEALing communities study. Drug and Alcohol Dependence 217, pages 108338.
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Lisa A. Eaton, Ryan J. Watson, Jessica L. Maksut, Katherine B. Rucinski, Valerie A. Earnshaw & Marcie Berman. (2020) Elevated Perceived Risk for HIV as a Barrier to Accessing Health Care Among Black Men Who Have Sex with Men. Prevention Science 21:7, pages 917-925.
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Oluwamuyiwa W. Adebayo, Jessica R. Williams & Ana Garcia. (2020) “The right place and the right time”: A qualitative study of the decision‐making process of self‐initiated HIV testing among young adults. Research in Nursing & Health 43:2, pages 186-194.
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