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Journal of Strategic Marketing Volume 30, 2022 - Issue 6
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Research Article

Does competitive aggressiveness negatively moderate the relationship between coopetition and customer satisfaction performance?

James M. CrickSchool of Business and Economics, Loughborough University, Loughborough, UKCorrespondence[email protected]
Pages 562-587 | Received 17 Mar 2020, Accepted 24 Aug 2020, Published online: 06 Sep 2020

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James M. Crick. (2023) Analyzing survey data in marketing research: A guide for academics and postgraduate students. Journal of Strategic Marketing 0:0, pages 1-13.
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Articles from other publishers (6)

Qiuhao Xie, Ying Gao, Nini Xia, Shuibo Zhang & Guowu Tao. (2023) Coopetition and organizational performance outcomes: A meta-analysis of the main and moderator effects. Journal of Business Research 154, pages 113363.
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Patrycja Klimas & Joanna Radomska. (2022) Coopetition and Open Strategy – Common Roots and Shared Strategic Dilemmas. Problemy Zarządzania - Management Issues 2022:2(96), pages 197-214.
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James M. Crick & Dave Crick. 2022. Oceania Entrepreneurship. Oceania Entrepreneurship 71 105 .
Victor Wolf, Jutta Stumpf-Wollersheim, Ronny Baierl & Falko Mönch. 2022. Smart Services. Smart Services 393 411 .
Gloria K. Q. Agyapong. 2022. Marketing Communications and Brand Development in Emerging Markets Volume II. Marketing Communications and Brand Development in Emerging Markets Volume II 109 129 .
Tatbeeq Raza-Ullah. (2021) When does (not) a coopetitive relationship matter to performance? An empirical investigation of the role of multidimensional trust and distrust. Industrial Marketing Management 96, pages 86-99.
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