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General Research Section

A Research Trilogy into E‐Commerce Adoption in Small Businesses in New Zealand

Pages 263-285 | Published online: 21 Nov 2007

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Mohammadreza Ghaedi. (2022) Tourists’ Booking Behavior: Online Social Media Perspectives. Journal of Promotion Management 28:6, pages 702-728.
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Mohamed Abou-Shouk, Wai Mun Lim & Phil Megicks. (2013) E-Commerce and Small Tourism Businesses in Developing Countries: Drivers versus Boundaries of Adoption. Tourism Planning & Development 10:3, pages 249-266.
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