Advanced search
Publication Cover
Electronic Markets Volume 18, 2008 - Issue 2
Journal homepage
556
Views
132
CrossRef citations to date
0
Altmetric
Focus Theme Section: ‘Internet Marketing’

An Empirical Study of Online Word of Mouth  as a Predictor for Multi‐product Category e‐Commerce Sales

Alanah Davis
&
Deepak Khazanchi
Pages 130-141 | Published online: 20 May 2008

Citations (132)

Keep up to date with the latest research on this topic with citation updates for this article.

Subscribe to citation updates

Read on this site (15)

Tuyen Dai Quang, Nhat Minh Dang Vo, Hoang Van Nguyen, Quynh Xuan Thi Nguyen, Hiram Ting & Tan Vo-Thanh. (2023) Understanding tourists’ experiences at war heritage sites in Ho Chi Minh city, Vietnam: a netnographic analysis of TripAdvisor reviews. Leisure Studies 0:0, pages 1-20.
Read now
Sanjeev Verma, Neha Yadav & Rekha Chikhalkar. (2023) An integrated measure of eWOM usefulness in the leisure travel: conceptualisation, scale development, and validation. Journal of Marketing Communications 29:3, pages 211-237.
Read now
Mohammad Iranmanesh, Behzad Foroughi, Robin Nunkoo & Chan Lin Shan. (2022) Travellers’ loyalty toward Airbnb: the moderating effect of relative attractiveness of the reward program. Current Issues in Tourism 25:22, pages 3623-3639.
Read now
Charu Sijoria, Srabanti Mukherjee & Biplab Datta. (2019) Impact of the antecedents of electronic word of mouth on consumer based brand equity: a study on the hotel industry. Journal of Hospitality Marketing & Management 28:1, pages 1-27.
Read now
Carl J. Clare, Gillian Wright, Peter Sandiford & Alberto Paucar Caceres. (2018) Why should I believe this? Deciphering the qualities of a credible online customer review. Journal of Marketing Communications 24:8, pages 823-842.
Read now
Iryna Pentina, Ainsworth Anthony Bailey & Lixuan Zhang. (2018) Exploring effects of source similarity, message valence, and receiver regulatory focus on yelp review persuasiveness and purchase intentions. Journal of Marketing Communications 24:2, pages 125-145.
Read now
S. Pandey & A. Khare. (2017) The Role of Retailer Trust and Word of Mouth in Buying Organic Foods in an Emerging Market. Journal of Food Products Marketing 23:8, pages 926-938.
Read now
Alain Yee Loong Chong, Eugene Ch’ng, Martin J. Liu & Boying Li. (2017) Predicting consumer product demands via Big Data: the roles of online promotional marketing and online reviews. International Journal of Production Research 55:17, pages 5142-5156.
Read now
Ferdinand Thies, Michael Wessel & Alexander Benlian. (2016) Effects of Social Interaction Dynamics on Platforms. Journal of Management Information Systems 33:3, pages 843-873.
Read now
M. Olmedilla, M. R. Martínez-Torres & S. L. Toral. (2016) Examining the power-law distribution among eWOM communities: a characterisation approach of the Long Tail. Technology Analysis & Strategic Management 28:5, pages 601-613.
Read now
Janet Hernández-Méndez, Francisco Muñoz-Leiva & Juan Sánchez-Fernández. (2015) The influence of e-word-of-mouth on travel decision-making: consumer profiles. Current Issues in Tourism 18:11, pages 1001-1021.
Read now
Nora Ganim Barnes & Stephanie L. Jacobsen. (2014) Missed eWOM opportunities: A cross-sector analysis of online monitoring behavior. Journal of Marketing Communications 20:1-2, pages 147-158.
Read now
Terry Daugherty & Ernest Hoffman. (2014) eWOM and the importance of capturing consumer attention within social media. Journal of Marketing Communications 20:1-2, pages 82-102.
Read now
Soyoung Boo & Jooho Kim. (2013) Comparison of Negative eWOM Intention: An Exploratory Study. Journal of Quality Assurance in Hospitality & Tourism 14:1, pages 24-48.
Read now
Wen-Chin Tsao & Ming-Tsang Hsieh. (2012) Exploring how relationship quality influences positive eWOM: the importance of customer commitment. Total Quality Management & Business Excellence 23:7-8, pages 821-835.
Read now

Articles from other publishers (117)

Anuja Shukla & Anubhav Mishra. (2022) Role of Review Length, Review Valence and Review Credibility on Consumer’s Online Hotel Booking Intention. FIIB Business Review 12:4, pages 403-414.
Crossref
Jianing Hao, Xiaoling Hao, Zejin Tian, Yu Wang & Daqing Zheng. (2023) Effects of service attributes and competition on electronic word of mouth: an elaboration likelihood perspective. Information Technology and Management 24:4, pages 367-379.
Crossref
Anuja Shukla & Anubhav Mishra. (2021) Effects of Visual Information and Argument Concreteness on Purchase Intention of Consumers Towards Online Hotel Booking. Vision: The Journal of Business Perspective 27:5, pages 639-649.
Crossref
Anubha Anubha, Daviender Narang & Mukesh Kumar Jain. (2023) Online travel reviews and tourist trust: a SOR perspective. Global Knowledge, Memory and Communication.
Crossref
Yun Wang, Bo Yu & Jing Chen. (2023) Factors affecting customer intention to return in online shopping: the roles of expectation disconfirmation and post-purchase dissonance. Electronic Commerce Research.
Crossref
Kaushik Samaddar, Sanjana Mondal & Aradhana Gandhi. (2023) Online counterfeit purchase behaviour: moderating effect of perceived anonymity and moral disengagement. Young Consumers.
Crossref
Henrik Sällberg, Shujun Wang & Emil Numminen. (2022) The combinatory role of online ratings and reviews in mobile app downloads: an empirical investigation of gaming and productivity apps from their initial app store launch. Journal of Marketing Analytics 11:3, pages 426-442.
Crossref
Xingyu Wang, Yaping Chang, Xinlan Li & Jun Yan. (2023) Addressing negative product attribute reviews: The case of advertising product attributes and corporate social responsibility information. International Journal of Consumer Studies 47:4, pages 1449-1466.
Crossref
Lianzhuang Qu & Patrick Y. K. Chau. (2022) Nudge with interface designs of online product review systems – Effects of online product review system designs on purchase behavior. Information Technology & People 36:4, pages 1555-1579.
Crossref
Sangeetha Gunasekar, Sougata Ray, Saurabh Kumar Dixit & Manoj Raj PA. (2022) AI-enables product purchase on Amazon: what are the consumers saying?. foresight 25:2, pages 185-193.
Crossref
Jie Sun, Chang Chen, Chengliang Wu & Yang Zhang. (2023) Research on behavioural differences in the processing of tenant listing information: An eye-movement experiment. Applied Mathematics and Nonlinear Sciences 8:1, pages 2133-2146.
Crossref
Liang’an Huo & Wei Yuan. (2022) Effect of individual and enterprise behaviors on the interplay between product-attributes information propagation and word-of-mouth communication in multiplex networks. International Journal of Modern Physics C 34:01.
Crossref
Praveen Ranjan Srivastava, Dheeraj Sharma & Inderjeet Kaur. (2021) Differential effects of online signals on sales performance of local brand clothing products. Journal of Enterprise Information Management 35:6, pages 1522-1547.
Crossref
Mubina Khondkar. 2022. Encyclopedia of Data Science and Machine Learning. Encyclopedia of Data Science and Machine Learning 686 706 .
Semila Fernandes, Rajesh Panda, V.G. Venkatesh, Biranchi Narayan Swar & Yangyan Shi. (2022) Measuring the impact of online reviews on consumer purchase decisions – A scale development study. Journal of Retailing and Consumer Services 68, pages 103066.
Crossref
Beatriz Moliner-Velázquez, Maria Fuentes-Blasco & Irene Gil-Saura. (2021) Antecedents of online word-of-mouth reviews on hotels. Journal of Hospitality and Tourism Insights 5:2, pages 377-393.
Crossref
Yihan Wang, Ke Zhong & Qihua Liu. (2022) Let criticism take precedence: Effect of side order on consumer attitudes toward a two-sided online review. Journal of Business Research 140, pages 403-419.
Crossref
Ali Shakir Zaidan, XinYing Chew, Khai Wah Khaw & Marcos Ferasso. 2022. Artificial Neural Networks and Structural Equation Modeling. Artificial Neural Networks and Structural Equation Modeling 79 95 .
Yang Zhang, Jie Sun, Haoyuan Li, Yuhao Zhu, Xianghui Wang & Chengliang Wu. (2021) The impact of online reviews on renters' perceived trust in property information. Social Behavior and Personality: an international journal 49:12, pages 1-15.
Crossref
Anshu Rani & H. N. Shivaprasad. (2021) Revisiting the antecedent of electronic word-of-mouth (eWOM) during COVID-19 Pandemic. DECISION 48:4, pages 419-432.
Crossref
Anubha & Samik Shome. (2020) Intentions to use travel eWOM: mediating role of Indian urban millennials’ attitude. International Journal of Tourism Cities 7:3, pages 640-661.
Crossref
Lili Zheng. (2021) The classification of online consumer reviews: A systematic literature review and integrative framework. Journal of Business Research 135, pages 226-251.
Crossref
Xueqing Wang, Yang Li, Zhao Cai & Hefu Liu. (2021) Beauty matters: reducing bounce rate by aesthetics of experience product portal page. Industrial Management & Data Systems 121:8, pages 1848-1870.
Crossref
Kirti Dutta, Kirti Sharma & Terjani Goyal. (2021) Customer’s digital advocacy: the impact of reviews and influencers in building trust for tourism and hospitality services. Worldwide Hospitality and Tourism Themes 13:2, pages 260-274.
Crossref
Beatriz Moliner-Velázquez, Maria Fuentes-Blasco & Irene Gil-Saura. (2021) Segmenting customers according to online word-of-mouth about hotels. Service Business 15:1, pages 103-130.
Crossref
Sanjeev Verma & Neha Yadav. (2021) Past, Present, and Future of Electronic Word of Mouth (EWOM). Journal of Interactive Marketing 53, pages 111-128.
Crossref
Sabira Sagynbekova, Ecem Ince, Oluwatobi A. Ogunmokun, Ridhwan O. Olaoke & Uchechukwu E. Ukeje. (2020) Social media communication and higher education brand equity: The mediating role of eWOM. Journal of Public Affairs 21:1.
Crossref
I Wayan Edi Arsawan, Viktor Koval, Ni Putu Santi Suryantini & Yuriy Polyezhayev. (2021) Shifting consumers’ sustainable behavior in the hospitality industry. E3S Web of Conferences 280, pages 02001.
Crossref
Pankaj Kumar Mohanty & Dipanjan Kumar Dey. (2020) Consumer-Brand Engagement With E-Commerce Market Place Brands. Journal of Electronic Commerce in Organizations 18:3, pages 21-37.
Crossref
Madina Ansarin & Wilson Ozuem. 2020. Global Branding. Global Branding 709 735 .
Mayukh Saha, Jitendra K. Jha & Jhareswar Maiti. (2020) Modelling management response and online reviews for improved financial performance of hospitals. International Journal of Evidence-Based Healthcare 18:1, pages 138-154.
Crossref
Satyendra Kumar Sharma, Swapnajit Chakraborti & Tanaya Jha. (2019) Analysis of book sales prediction at Amazon marketplace in India: a machine learning approach. Information Systems and e-Business Management 17:2-4, pages 261-284.
Crossref
Mariana Pinheiro, Madalena Serra & Nuno Pereira-Azevedo. (2019) Predictors of the Number of Installs in Psychiatry Smartphone Apps: Systematic Search on App Stores and Content Analysis. JMIR Mental Health 6:11, pages e15064.
Crossref
Eleonora Pantano, Constantinos-Vasilios Priporas, Nikolaos Stylos & Charles Dennis. (2019) Facilitating tourists' decision making through open data analyses: A novel recommender system. Tourism Management Perspectives 31, pages 323-331.
Crossref
Sultan Amed, Srabanti Mukherjee, Prasun Das & Biplab Datta. (2019) Triggers of positive eWOM: exploration with web analytics. Marketing Intelligence & Planning 37:4, pages 433-450.
Crossref
Carl A. Boger Jr, Jookyung Kwon & Marisa Ritter. (2019) Beer style subcategories: persuading consumers to become loyal. International Journal of Contemporary Hospitality Management 31:5, pages 2169-2186.
Crossref
Khoa Huan Le & Duy Binh Luong. (2019) The influence of online reviews on word of mouth behavior through consumer purchase intention in e-commerce. International Journal of Research Studies in Management 8:1.
Crossref
Karen Xie, Zhenxing (Eddie) Mao & Jiang Wu. (2019) Learning from peers: The effect of sales history disclosure on peer-to-peer short-term rental purchases. International Journal of Hospitality Management 76, pages 173-183.
Crossref
Ade Oriade & Peter Robinson. (2019) Prosuming tourist information: Asking questions on TripAdvisor. International Journal of Tourism Research 21:1, pages 134-143.
Crossref
Hamid Naderi & Kobra Etminani. (2018) What Android mHealth Apps in Iranian App Store ‘Cafebazaar’ Have More Chance of Download. Shiraz E-Medical Journal In Press:In Press.
Crossref
Amron Amron, Usman Usman & Ali Mursid. (2018) The role of electronic word of mouth, conventional media, and subjective norms on the intention to purchase Sharia insurance services. Journal of Financial Services Marketing 23:3-4, pages 218-225.
Crossref
Kapil Kaushik, Rajhans Mishra, Nripendra P. Rana & Yogesh K. Dwivedi. (2018) Exploring reviews and review sequences on e-commerce platform: A study of helpful reviews on Amazon.in. Journal of Retailing and Consumer Services 45, pages 21-32.
Crossref
Bobi Ivanov, Lindsay L. Dillingham, Kimberly A. Parker, Stephen A. Rains, Molly Burchett & Sarah Geegan. (2018) Sustainable attitudes: Protecting tourism with inoculation messages. Annals of Tourism Research 73, pages 26-34.
Crossref
Charu Sijoria, Srabanti Mukherjee & Biplab Datta. (2018) Impact of the antecedents of eWOM on CBBE. Marketing Intelligence & Planning 36:5, pages 528-542.
Crossref
Qiang Yan, Simin Zhou & Sipeng Wu. (2018) The influences of tourists’ emotions on the selection of electronic word of mouth platforms. Tourism Management 66, pages 348-363.
Crossref
Safdar Hussain, Wang Guangju, Rana Muhammad Sohail Jafar, Zahida Ilyas, Ghulam Mustafa & Yang Jianzhou. (2018) Consumers' online information adoption behavior: Motives and antecedents of electronic word of mouth communications. Computers in Human Behavior 80, pages 22-32.
Crossref
Chedia Dhaoui. 2018. Digital Marketing and Consumer Engagement. Digital Marketing and Consumer Engagement 1611 1633 .
Bhavish Khanna N, Sharon Moses J & Nirmala M. (2018) SoftMax based User Attitude Detection Algorithm for Sentimental Analysis. Procedia Computer Science 125, pages 313-320.
Crossref
Joao Saude, Guilherme Ramos, Carlos Caleiro & Soummya Kar. (2017) Reputation-Based Ranking Systems and Their Resistance to Bribery. Reputation-Based Ranking Systems and Their Resistance to Bribery.
Keerthika Koka & Shiaofen Fang. (2017) Online Review Analysis by Visual Feature Selection. Online Review Analysis by Visual Feature Selection.
Tiong-Thye Goh, Bing Yang, Xin Dai & Dawei Jin. (2017) A Study of Purchase Influence and Behavioral Intention on the Adoption of Electronic Word of Mouth (eWOM) Systems. Journal of Electronic Commerce in Organizations 15:3, pages 14-32.
Crossref
Shantanu Prasad, Ishwar C. Gupta & Navindra K. Totala. (2017) Social media usage, electronic word of mouth and purchase-decision involvement. Asia-Pacific Journal of Business Administration 9:2, pages 134-145.
Crossref
Selira Kotoua & Mustafa Ilkan. (2017) Tourism destination marketing and information technology in Ghana. Journal of Destination Marketing & Management 6:2, pages 127-135.
Crossref
Karen L. Xie, Kevin Kam Fung So & Wei Wang. (2017) Joint effects of management responses and online reviews on hotel financial performance: A data-analytics approach. International Journal of Hospitality Management 62, pages 101-110.
Crossref
Xuemei Tian & Libo Liu. (2016) Does big data mean big knowledge? Integration of big data analysis and conceptual model for social commerce research. Electronic Commerce Research 17:1, pages 169-183.
Crossref
Julian Bühler, Matthias Murawski & Markus Bick. 2017. Digital Nations – Smart Cities, Innovation, and Sustainability. Digital Nations – Smart Cities, Innovation, and Sustainability 325 338 .
. 2016. The World Meets Asian Tourists. The World Meets Asian Tourists 351 410 .
Eva Lahuerta-Otero & Rebeca Cordero-Gutiérrez. (2016) Looking for the perfect tweet. The use of data mining techniques to find influencers on twitter. Computers in Human Behavior 64, pages 575-583.
Crossref
Craig Standing, Markus Holzweber & Jan Mattsson. (2016) Exploring emotional expressions in e-word-of-mouth from online communities. Information Processing & Management 52:5, pages 721-732.
Crossref
Richard Rutter, Stuart Roper & Fiona Lettice. (2016) Social media interaction, the university brand and recruitment performance. Journal of Business Research 69:8, pages 3096-3104.
Crossref
Nuno Pereira-Azevedo, Luís Osório, Vitor Cavadas, Avelino Fraga, Eduardo Carrasquinho, Eduardo Cardoso de Oliveira, Miguel Castelo-Branco & Monique J Roobol. (2016) Expert Involvement Predicts mHealth App Downloads: Multivariate Regression Analysis of Urology Apps. JMIR mHealth and uHealth 4:3, pages e86.
Crossref
Ana Babić Rosario, Francesca Sotgiu, Kristine De Valck & Tammo H.A. Bijmolt. (2016) The Effect of Electronic Word of Mouth on Sales: A Meta-Analytic Review of Platform, Product, and Metric Factors. Journal of Marketing Research 53:3, pages 297-318.
Crossref
Qiang Yan, Shuang Wu, Lingli Wang, Pengfei Wu, Hejie Chen & Guohong Wei. (2016) E-WOM from e-commerce websites and social media: Which will consumers adopt?. Electronic Commerce Research and Applications 17, pages 62-73.
Crossref
Alain Yee Loong Chong, Boying Li, Eric W.T. Ngai, Eugene Ch'ng & Filbert Lee. (2016) Predicting online product sales via online reviews, sentiments, and promotion strategies. International Journal of Operations & Production Management 36:4, pages 358-383.
Crossref
Houda Zouabi1 & Mohamed Kammoun. (2018) L’effet d’e-WOM sur l’image de marque, l’attitude et l’intention d’achat : une étude empirique sur l’industrie agroalimentaire en Tunisie. Management international 20:2, pages 84-94.
Crossref
Su Jung Kim, Rebecca Jen-Hui Wang, Ewa Maslowska & Edward C. Malthouse. (2016) “Understanding a fury in your words”: The effects of posting and viewing electronic negative word-of-mouth on purchase behaviors. Computers in Human Behavior 54, pages 511-521.
Crossref
Michael Petychakis, Evmorfia Biliri, Angelos Arvanitakis, Ariadni Michalitsi-Psarrou, Panagiotis Kokkinakos, Fenareti Lampathaki & Dimitrios Askounis. 2016. Collaboration in a Hyperconnected World. Collaboration in a Hyperconnected World 361 369 .
Damien Wilson & Sarah Quinton. 2016. Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing. Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing 447 456 .
Ching-Chiang Yeh. (2015) Online word-of-mouth as a predictor of television rating. Online Information Review 39:6, pages 831-847.
Crossref
Moez Ltifi & Faouzi Najjar. (2015) Les conséquences du bouche-à-oreille électronique dans le secteur bancaire. La Revue Gestion et Organisation 7:2, pages 116-124.
Crossref
Roman Tilly, Kai Fischbach & Detlef Schoder. (2015) Mineable or messy? Assessing the quality of macro-level tourism information derived from social media. Electronic Markets 25:3, pages 227-241.
Crossref
Xinyuan (Roy) Zhao, Liang Wang, Xiao Guo & Rob Law. (2015) The influence of online reviews to online hotel booking intentions. International Journal of Contemporary Hospitality Management 27:6, pages 1343-1364.
Crossref
Jacques Bughin. (2015) Google searches and twitter mood: nowcasting telecom sales performance. NETNOMICS: Economic Research and Electronic Networking 16:1-2, pages 87-105.
Crossref
Setenay Kucukemiroglu & Ali Kara. (2015) Online word-of-mouth communication on social networking sites. International Journal of Commerce and Management 25:1, pages 2-20.
Crossref
Sahra Zamanian & Amir Khanlari. 2015. Strategic Customer Relationship Management in the Age of Social Media. Strategic Customer Relationship Management in the Age of Social Media 268 289 .
Anteneh Ayanso, Kaveepan Lertwachara & Brian Mokaya. 2015. Marketing and Consumer Behavior. Marketing and Consumer Behavior 473 500 .
Chedia Dhaoui. 2015. Computer-Mediated Marketing Strategies. Computer-Mediated Marketing Strategies 134 156 .
Madina Ansarin & Wilson Ozuem. 2015. Computer-Mediated Marketing Strategies. Computer-Mediated Marketing Strategies 1 27 .
Gohar Feroz Khan & Sokha Vong. (2014) Virality over YouTube: an empirical analysis. Internet Research 24:5, pages 629-647.
Crossref
Shasha Teng, Kok Wei Khong, Wei Wei Goh & Alain Yee Loong Chong. (2014) Examining the antecedents of persuasive eWOM messages in social media. Online Information Review 38:6, pages 746-768.
Crossref
Christy M.K. Cheung, Bo Sophia Xiao & Ivy L.B. Liu. (2014) Do actions speak louder than voices? The signaling role of social information cues in influencing consumer purchase decisions. Decision Support Systems 65, pages 50-58.
Crossref
Boris Bartikowski & Gianfranco Walsh. (2014) Attitude contagion in consumer opinion platforms: posters and lurkers. Electronic Markets 24:3, pages 207-217.
Crossref
Jing-bo Shao, Zhen-zhen Li & Ming-ye Hu. (2014) The impact of online reviews on consumers' purchase decisions in online shopping. The impact of online reviews on consumers' purchase decisions in online shopping.
Sai Liang & Wen-jun Sun. (2014) Research on microblogging original posts release behavior based on panel data of mobile applications. Research on microblogging original posts release behavior based on panel data of mobile applications.
Nienke D. Van Norel, Piet A.M. Kommers, Joris J. Van Hoof & Joost W.M. Verhoeven. (2014) Damaged corporate reputation: Can celebrity Tweets repair it?. Computers in Human Behavior 36, pages 308-315.
Crossref
Haixia Gao & Dawei Liu. (2013) Relationship of trustworthiness and relational benefit in electronic catalog markets. Electronic Markets 24:1, pages 67-75.
Crossref
Anteneh Ayanso, Kaveepan Lertwachara & Brian Mokaya. 2014. Harnessing the Power of Social Media and Web Analytics. Harnessing the Power of Social Media and Web Analytics 1 28 .
Massimo Franco, Francesca Di Virgilio & Loredana Di Pietro. 2014. Knowledge Management and Competitive Advantage: Issues and Potential Solutions. Knowledge Management and Competitive Advantage: Issues and Potential Solutions 71 89 .
Raffaele Filieri & Fraser McLeay. (2013) E-WOM and Accommodation. Journal of Travel Research 53:1, pages 44-57.
Crossref
Lilia Ivana Mamic & Isidoro Arroyo Almaraz. (2013) How the Larger Corporations Engage with Stakeholders through Twitter. International Journal of Market Research 55:6, pages 851-872.
Crossref
Zhihong Tian, Zhenji Zhang & Xiaolan Guan. (2013) A new evolution model for B2C e-commerce market. Information Technology and Management 14:3, pages 205-215.
Crossref
Sri Murtiasih, Sucherly & Hotniar Siringoringo. (2013) How Word of Mouth Influence Brand Equity for Automotive Products in Indonesia. Procedia - Social and Behavioral Sciences 81, pages 40-44.
Crossref
Makoto Nakayama, Yun Wan & Norma Sutcliffe. 2013. E-Commerce for Organizational Development and Competitive Advantage. E-Commerce for Organizational Development and Competitive Advantage 204 224 .
Xiaodan Yu, Zhiquan Qi & Yuanmeng Zhao. (2013) Support Vector Regression for Newspaper/Magazine Sales Forecasting. Procedia Computer Science 17, pages 1055-1062.
Crossref
Christy M.K. Cheung & Dimple R. Thadani. (2012) The impact of electronic word-of-mouth communication: A literature analysis and integrative model. Decision Support Systems 54:1, pages 461-470.
Crossref
Damien Wilson & Sarah Quinton. (2012) Let's talk about wine: does Twitter have value?. International Journal of Wine Business Research 24:4, pages 271-286.
Crossref
Mohammad Reza Jalilvand & Neda Samiei. (2012) The impact of electronic word of mouth on a tourism destination choice. Internet Research 22:5, pages 591-612.
Crossref
Xiaoling Sun, Yuxiang Zhao & Qinghua Zhu. (2012) Understanding the niche strategies adopted by social commerce websites. Understanding the niche strategies adopted by social commerce websites.
Mohammad Reza Jalilvand & Neda Samiei. (2012) The effect of electronic word of mouth on brand image and purchase intention. Marketing Intelligence & Planning 30:4, pages 460-476.
Crossref
Aron O'Cass & Jamie Carlson. (2021) An E-Retailing Assessment of Perceived Website-Service Innovativeness: Implications for Website Quality Evaluations, Trust, Loyalty and Word of Mouth. Australasian Marketing Journal 20:1, pages 28-36.
Crossref
Christy M.K. Cheung, Bo Xiao & Ivy L.B. Liu. (2012) The Impact of Observational Learning and Electronic Word of Mouth on Consumer Purchase Decisions: The Moderating Role of Consumer Expertise and Consumer Involvement. The Impact of Observational Learning and Electronic Word of Mouth on Consumer Purchase Decisions: The Moderating Role of Consumer Expertise and Consumer Involvement.
Barbara Gligorijevic & Edwina Luck. 2012. Contemporary Research on E-business Technology and Strategy. Contemporary Research on E-business Technology and Strategy 25 40 .
Guobiao Xie, Jie Zhu, Qiang Lu & Suxiu Xu. (2011) Influencing factors of consumer intention towards web group buying. Influencing factors of consumer intention towards web group buying.
Soonyong Bae & Taesik Lee. (2011) Product type and consumers’ perception of online consumer reviews. Electronic Markets 21:4, pages 255-266.
Crossref
Makoto Nakayama, Yun Wan & Norma Sutcliffe. (2011) How Dependent Are Consumers on Others When Making Their Shopping Decisions?. Journal of Electronic Commerce in Organizations 9:4, pages 1-21.
Crossref
Mimi Zhang, Bernard J. Jansen & Abdur Chowdhury. (2011) Business engagement on Twitter: a path analysis. Electronic Markets 21:3, pages 161-175.
Crossref
Hyun-Mi Baek, Joong-Ho Ahn & Sang-Wook Ha. (2011) Identifying Factors Affecting Helpfulness of Online Reviews: The Moderating Role of Product Price. The Journal of Society for e-Business Studies 16:3, pages 93-112.
Crossref
Yolanda Y.Y. Chan & E.W.T. Ngai. (2011) Conceptualising electronic word of mouth activity. Marketing Intelligence & Planning 29:5, pages 488-516.
Crossref
Silke Bambauer-Sachse & Sabrina Mangold. (2011) Brand equity dilution through negative online word-of-mouth communication. Journal of Retailing and Consumer Services 18:1, pages 38-45.
Crossref
Ning Wang, Shudong Sun, Shubin Si & Zhiqiang Cai. (2010) Optimal Predictive Maintenance Policy for Multi-State Deteriorating System under Periodic Inspections. Optimal Predictive Maintenance Policy for Multi-State Deteriorating System under Periodic Inspections.
Bernard J. Jansen, Mimi Zhang, Kate Sobel & Abdur Chowdury. (2009) Twitter power: Tweets as electronic word of mouth. Journal of the American Society for Information Science and Technology 60:11, pages 2169-2188.
Crossref
Sven C. Berger & Christian M. Messerschmidt. (2009) Babbling before banking? Online communities and pre‐purchase information seeking. International Journal of Bank Marketing 27:6, pages 446-466.
Crossref
Dae-Heung Jang. (2009) A Consideration about Online Ratings in Internet Shopping Malls. Korean Journal of Applied Statistics 22:2, pages 309-315.
Crossref
Michael Breazeale. (2018) FORUM - Word of Mouse - An Assessment of Electronic Word-of-Mouth Research. International Journal of Market Research 51:3, pages 1-19.
Crossref
Pradeep Racherla & Robert Allen King. (2012) What We Know and Don’t Know About Online Word-Of-Mouth: A Systematic Review and Synthesis of the Literature. SSRN Electronic Journal.
Crossref
Jacques R. Bughin. (2011) Online Buzz and Searches as Telecoms Brand Performance Indicators. SSRN Electronic Journal.
Crossref
Hans-Dieter Zimmermann. (2011) The Individual in the Information Society: A Summary of Recent Developments. SSRN Electronic Journal.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Order Reprints Request Corporate Permissions

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

Request Academic Permissions

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.

Related research

People also read lists articles that other readers of this article have read.

Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.

Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.