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Article

ZOOMING THROUGH A PANDEMIC: A COVID-19 APPROACH TO TEACHING

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Rebecca Dingus, Hulda G. Black & Steven H. Dahlquist. (2022) LET’S GET PERSONAL: USING SWOT AND FAB AS THE FOUNDATION TO DEVELOP STUDENTS’ PERSONAL BRANDS. Marketing Education Review 32:2, pages 155-162.
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Lauren Gurrieri & Mike Reid. (2022) The Future of the Australasian Marketing Academy: Challenges and Priorities. Australasian Marketing Journal 30:3, pages 161-167.
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Aditya Gupta & Chiharu Ishida. (2021) Navigating the New Normal: An S-O-R Perspective on Student Experiences of Environmental, Psychological, and Behavioral Changes During the COVID-19 Pandemic. Journal of Marketing Education 44:2, pages 166-190.
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Chee Leong Lim, Long She & Nurhanim Hassan. (2022) The Impact of Live Lectures and Pre-recorded Videos on Students' Online Learning Satisfaction and Academic Achievement in a Malaysian Private University. International Journal of Information and Education Technology 12:9, pages 874-880.
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