Citations (2)
Keep up to date with the latest research on this topic with citation updates for this article.
Read on this site (1)
Hung-Che Wu & Ya-Yuan Chang. (2023) What Drives Experiential Outcomes? The Case of Triple Stimulus Vouchers. Journal of Promotion Management 29:8, pages 1198-1228.
Read now
Read now
Articles from other publishers (1)
Mengmeng Song, Yuchen Wang & Rui Guo. (2023) How do I remind you? The combined effect of purchase motivation and reminding message content on tourism consumers' verification behavior. Journal of Hospitality and Tourism Management 57, pages 133-142.
Crossref
Crossref