Citations: Keeping designs and brands authentic: the resurgence of the post-war French fashion business under the challenge of US mass production

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Victoria de Lorenzo. (2021) Supplying Woolens for Cristóbal Balenciaga: A Comparative Analysis of the Commercial Strategies of Garigue and Agnona (1947–1968). Fashion Theory 25:4, pages 481-511.
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Rafael Castro & Patricio Sáiz. (2020) Cross-cultural factors in international branding. Business History 62:1, pages 1-25.
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Valeria Pinchera & Diego Rinallo. (2020) The emergence of Italy as a fashion country: Nation branding and collective meaning creation at Florence’s fashion shows (1951–1965). Business History 62:1, pages 151-178.
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Articles from other publishers (5)

Gino Cattani, Mariachiara Colucci & Simone Ferriani. (2022) From the Margins to the Core of Haute Couture: The Entrepreneurial Journey of Coco Chanel. Enterprise & Society, pages 1-43.
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Vincent Dubé-Senécal. (2021) Fashion, Industry and Diplomacy: Reframing Couture–Textile Relations in France, 1950s–1960s. Enterprise & Society, pages 1-25.
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TOBIAS VOGELGSANG. (2017) Law, Design, and Market Value: Lessons from the Cantilever Chair, 1929–1936. Enterprise & Society 18:3, pages 536-565.
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Ben Wubs & Thierry Maillet. (2016) Building Competing Fashion Textile Fairs in Europe, 1970–2010. Journal of Macromarketing 37:1, pages 25-39.
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Véronique Pouillard. (2016) Managing fashion creativity. The history of the Chambre Syndicale de la Couture Parisienne during the interwar period. Investigaciones de Historia Económica - Economic History Research 12:2, pages 76-89.
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Keeping designs and brands authentic: the resurgence of the post-war French fashion business under the challenge of US mass production

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Keeping designs and brands authentic: the resurgence of the post-war French fashion business under the challenge of US mass production

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